We want everything to be really good
We care, a lot, about the quality of all aspects of our work - we’re pedants and perfectionists and proud of it. We strive to ensure our thinking is of the absolute highest order – creative, strategic and just plain smart. We want the strength of our ideas to be what sets us apart.
We see the bigger picture
We work on a wide variety of different things for all sorts of very different clients, and bring learnings from all the work we do to each piece of work - layering insights, building context, seeing where things fit together. We look outside our own walls too, as we believe the bigger our field of vision and the more connections we can make, the richer our thinking will be.
We want to make good things happen
We believe in progress. We’re optimistic about change and we believe our work can help create it. This drives and galvanises us, it’s why we’re happy to come to work. We believe what we do matters, and that matters to all of us.
We trust each other
We’re like a human pyramid made up of minds not bodies – supporting one another, building on each other, and coming together as one. We like each other too! Sounds lame but it’s true. We enjoy working together. We think our office is a nice place to be.
We are human
We want to know how people are doing. We want to have real relationships with the people we work with. We value empathy and we always try to see the emotional as well as the rational side of life. Good things happen as the result of people coming together around the desire for change. It’s humanity that makes progress.