About usBima (meaning 'insurance' in Swahili, Bengali, Hindi and Persian) is bulldozing a new wave of microfinancial services in emerging markets, all delivered and sold through the mobile phone. You've heard of the success of M-PESA for mobile banking in Kenya. Bima is trailblazing the same story but with insurance.
3 years after a humble pilot project began in Ghana with a mobile operator called Tigo, Bima is now the largest mobile insurance provider in the world, with 7m subscribers across 8 markets (Ghana, Tanzania, Senegal, Mauritius, Bangladesh, Sri Lanka, Indonesia and Honduras).
We are adding several new markets per year, setting up and running local operations to roll-out insurance products to the masses in the emerging world. Over 90% of our subscribers have never had insurance before in their lives so we are providing a financial protection and piece of mind that allows them to be more confident in making investments and taking financial risks in life.