Dignity by Design Framework Website

Short-Term Consultancy: Request for Proposals

The Institute of Human Rights and Business (IHRB) is the leading international think tank on business and human rights. IHRB’s mission is to shape policy, advance practice, and strengthen accountability in order to make respect for human rights part of everyday business.

Background

IHRB’s Built Environment Programme works with civil society, government and business to uphold human rights, creating inclusive, just and sustainable cities.

The foundational piece of IHRB’s Built Environment programme is the Dignity by Design framework, an Excel-based tool used by stakeholders in the built environment (policymakers, investors, designers, architects, engineers, civil society members, etc.) to manage risks to human rights and maximise social outcomes (read more here). The tool has gained traction across industry and has been included in publications by the UN, World Benchmarking Alliance, World Green Building Council, GlobalABC, and others.

We are seeking a digital agency to turn our Dignity by Design spreadsheet into an engaging online learning tool.

The challenge

Most stakeholders generally only engage with the framework at a relatively high-level, understanding its overall approach but not exploring the detailed questions and case studies contained within the excel tool. Those that have gone into the weeds have really valued the depth and quality of the information, but a large percentage of users report finding the excel framework overwhelming and not having enough time to go through it all.

As a result, we’d like to turn the excel tool into a website that supports different audiences to find information that is most relevant to them. Rather than presenting them with an overwhelming amount of information on the screen, they can hopefully be guided to discover the relevant information in a more user-friendly way. See this example https://www.aim-progress.com/rrimt

Subject to costs, we could also explore the potential for users to answer some of the framework’s questions for a project they are working on and download a summary of their responses (a bit like this, but much simpler: https://www.heatwalkingcycling.org/tool/). We imagine this may require some kind of login option so that users can save their responses and return to them later.

Audience

Target audiences are industry (real estate investors, developers, architects, designers, construction companies) and government officials working on built environment projects, but it can also serve as a tool for civil society members to influence project outcomes.

Objectives

The overall aim of the project is for people to increase their understanding of human rights impacts and opportunities when working on a built environment project, and for them to be inspired by the examples we feature.

For the website design in particular, we aim to improve the user experience, level of engagement, and overall satisfaction. This will entail test users (and ultimately mainstream users) reporting an intuitive and engaging design, an ability to easily navigate between pages and find the most useful information.

Deliverables

Develop a website incorporating the information currently in the Excel tool (note, this content is currently being reviewed). The website will have to align with the branding of the new IHRB website, recently redeveloped in CRAFT CMS.

We imagine that the development will include discovery, researching / modelling other existing online learning tools, and testing different models for the user experience.

Must Haves:

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• Custom user experiences based on different audience needs
  
• Tool must keep data safe and process it correctly.
  
• Design should be visually appealing and consistent with IHRB branding.
  
• Excellent design and multiple bespoke templates to create an engaging experience
  
• Tailored navigation for various user groups.
  
  
  
• Pop-up elements for specific stories and case studies.
  
• SEO optimization.
  
• Option to download specific elements.
  
• Easy for IHRB colleagues to edit and add content in the future. 
  

Fee

Budget: £30,000 (incl. of VAT)

Website

Web Address: https://www.ihrb.org/projects/dignity-by-design-framework (also accessed from www.dignitybydesign.org).

Application Process

Interested parties should submit a brief proposal (no longer than 10 pages), including:

• 
  
• 
  Methodology
  
• Budget split by task or activity
  
• Programme
  
• Examples of similar work they have undertaken with a similar budget
  

Deadline for proposals: 9am (UK time) on 30th Sep 2024
Favourable submissions will be invited for a conversation in early October

Deadline for Work Delivery: End of January 2024.