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Marketing Manager maternity cover - 3 days per week

Education Support

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Posted 3 weeks ago

Join Education Support and drive impactful marketing strategies to foster awareness and generate leads

Overview

icon Salary

£20400

icon Location

Hybrid minimum 40% office

icon Expires

Expires at anytime

Education Support is at the forefront of providing essential services and is seeking a marketing professional to elevate its presence and reach. This organization is dedicated to making a significant impact in the education sector by offering vital support services. It's an exciting time to contribute to a mission that not only promotes awareness but also actively drives sales through effective marketing tactics.

  • Develop and manage the annual marketing plan to enhance brand visibility and generate sales leads.
  • Execute direct marketing campaigns aligned with the annual sales strategy.
  • Utilize a variety of marketing channels to maximize reach and effectiveness.
  • Conduct research and data analysis to identify and target key prospect audiences.
  • Analyze campaign results, optimize strategies, and implement learnings to improve future campaigns.
  • Evaluate and recommend opportunistic marketing initiatives as they arise.
  • Proven experience in developing and managing marketing plans.
  • Ability to design and execute direct marketing campaigns.
  • Skilled in using diverse marketing channels for broad market penetration.
  • Strong research and analytical skills for audience targeting.
  • Competence in monitoring, reporting, and responding to campaign results.
  • Keen eye for identifying new marketing opportunities.

The role is to

· Develop, manage and deliver annual marketing plan to support raise awareness of Education Support and generate sales lead interest in our paid for services

·    Deliver direct marketing campaigns that form the annual sales plan.

·    Identify varied marketing mediums to ensure a wide breadth of routes to market for these campaigns

·    Research and analyse data to identify and define key prospect audiences

·    Monitor, report and respond to results and learning so we are always maximising our impact by doing more of what works and less of what doesn’t. 

·    Review and recommend ad hoc marketing opportunities.

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