Brand Marketing Copywriter

We Are Redefining How People Approach Their Health

ZOE is combining scientific research at a scale never before imagined and cutting-edge AI to improve the health of millions. 

Created by the world’s top scientists, our personalised nutrition program is radically reimagining a fundamental human need – eating well for your own body. Currently available in the US, and with a waitlist of more than 250,000 in the UK, ZOE is already helping tens of thousands of ZOE members adopt healthier habits and achieve their goals.

We are also the team behind the popular COVID Symptom Study, which played a critical role in the fight against COVID in the UK and has now expanded to become the ZOE Health Study (ZHS). ZHS uses the power of community science to conduct large-scale research from the comfort of contributors’ homes to understand health and prevent disease. Our collective work and expertise in biology, engineering, data science, and nutrition science has led to multiple breakthrough papers in leading scientific journals such as Nature Medicine, Science, The Lancet, and more.

A remote-first, well-funded startup, we are backed by founders, investors, and entrepreneurs who have built multi-billion dollar technology companies. We are always looking for innovative thinkers and doers to join our team on a thrilling mission to tackle epic health problems that span the globe. Together, we can improve human health and touch millions of lives.

We value inclusivity, transparency, ownership, open-mindedness and diversity. We are passionate about delivering great results and learning in the open. We want our teams to have the freedom to make long-term, high-impact decisions, and the well-being of our teammates and the people around us is a top priority.

The Role

Due to our rapid growth, we have an amazing opportunity for a creative Copywriter to join our team at ZOE. Reporting to our Senior Brand Marketing Manager, this position will be responsible for producing accurate, engaging, and creative copy for a range of mediums across the ZOE brand, ensuring consistency with our brand guidelines. In this role you will work collaboratively and cross-functionally with Brand and Growth Marketing, Product, Engineering, and Design while leading an exciting range of copywriting projects. 

You'll:

Write best-in-class copy that captures ZOE’s tone and science for various mediums, including email, website, podcast, and social Produce creative and effective trail-blazing ideas and copy and work closely with key stakeholders and channel owners to ensure their proper rollout across entire campaigns and brand assets  Develop compelling creative work in line with the ZOE brand and campaign strategies Consistently deliver original/inventive concepts that are seen through to delivery  Play a key role in developing and refining the ZOE voice as we grow  Work closely with our Science and Comms teams to understand the ins and outs of our scientific copy and stay ahead with market, science and health industry developments  Work closely with our Growth marketers to develop best-in-class performing ads for acquisition, and tap into new audiences with relevant messages  Write both long-form direct sales copy and short-form sales copy with a focus on performance and conversions

We think this role would be a great fit if you:

Have demonstrable experience working in-house, with an agency or publisher, in particular with a DTC start up or scale up brand, creating copy across multiple channels and touchpoints  Have a strong portfolio (or examples) of creative work and copywriting  Have in-depth knowledge and experience writing for different marketing platforms; you understand best practice for copy across mediums Thrive in a fast-paced, high growth environment. You feel comfortable making decisions to act fast, pivot fast, and drive the changing needs of a high growth startup company  Are a natural team player. A great collaborator who people enjoy working with  Obsess over customers and understanding mindsets, behaviours and what drives people  Are super organised and enjoy juggling copy requirements across multiple campaigns and projects  Are influential and open - capable of working alongside others, bringing them on a fun learning journey to create ever more ambitious ideas Show initiative and proactiveness Have creative flair and come with ideas and enthusiasm to deliver best-in-class communications for our ZOE community   Are passionate about personalised nutrition and feel motivated by ZOE’s mission to improve the health of millions

Listed above is a snapshot of the experience, skills and attributes we think would come handy for the success in this role. Are you passionate about ZOE and this role but don't tick 100% of the boxes above? Please consider applying anyway. We are happy to up-skill where possible.

What you can expect from us

Aside from ensuring the industry-benchmark compensation package and providing you with all the hardware and software you need, we have worked hard for our list of benefits to be focused on things that matter to our team members most. 

Remote-first - work from home, pop into our London/Boston offices, or work within the EU; you have flexibility to choose your own place of work and work flexibly

Stock options -  we want everyone to be rewarded for contribution to our growth 

Paid time-off - on top of any national / bank holidays, you get 28 days off (25 plus 1 life-event and 2 company-wide reset days) 

Enhanced parental leave - adding on to the statutory offering, we know how important it is to be supportive at times that matter

Private healthcare and life assurance - flexible options to choose what fits 

Health and wellbeing - Employee Assistance Program, Cycle to Work and more 

Pension - paying monthly and offering flexibility to top your pension up 

Allocated social, WFH and Growth (L&D) budgets 

Plenty of learning and social opportunities 

We continue to build a benefits package that invests in our team members’ long-term personal and professional growth and wellbeing, adding to this list as it evolves.

Equal opportunities

We believe that having a truly diverse team where everyone can be their authentic self is the key to our success and we are committed to improving the tech industry for the better. We are passionate about equal opportunities and encourage candidates from any underrepresented backgrounds to apply. We don't discriminate based on race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, marital status, disability or age. When applying, please let us know of any accessibility requirements you may have for your interviews and we will do our best to accommodate.

While this position is advertised as full-time, we can be flexible on the specific arrangements and would be happy to discuss part-time, job-share or other flexible arrangements, if required.