Event marketing executive

We are looking for a creative marketing executive with a passion for events to join our rapidly growing team. This role will work within the events marketing team to deliver strategic marketing campaigns and grow our event audiences.

About Sifted

Backed by the Financial Times, Sifted is an award-winning new media platform reporting on the world of technology and startups in Europe. Four years after launching, our high-quality journalism is a must-read for many founders, investors and people working in startups across the continent.

After the launch of our flagship multi-day Sifted Summit in London this year, we have big plans for our events portfolio and we're expanding our events marketing team to prepare for this exciting new chapter. In 2023 we’ll be revisiting London for our flagship event, hosting two European city-based Sifted Sessions and continuing our popular digital panels – Sifted Talks.

What will you be doing?

Sifted Talks

• Own the end-to-end marketing campaign to deliver Sifted Talks, a series of free-to-attend online webinars taking place twice monthly
• Spearhead the creation of assets, copy, emails and digital adverts whilst maintaining brand identity and quality
• Collaborate with sponsors, Sifted journalists and key stakeholders
• Gather data and insights from existing and acquired data and make data-driven decisions

Sifted Summit & Sessions

• A key member of the in-person events team, developing an in-depth understanding of our audiences and what makes them tick
• Have the opportunity to work on cross-channel marketing campaigns, including digital advertising, email, referral and organic channels
• Identify key media partnerships and build lasting relationships within the industry
• Own and launch events social media channels and engage with the existing Sifted social audience
• Develop a data-led approach to marketing and contribute to data acquisition activities

As Sifted is still a young business, we welcome any and all opinions across our event marketing function, including defining processes and brainstorming new ideas.

What are we like to work for?

We have a small-company mindset, but big company goals, and can draw on many of the strengths and benefits of a world-respected brand, the Financial Times. We’re friendly, hardworking and passionate about what we do. We collaborate across disciplines, and everyone can have an impact across many areas of the business. We value feedback, honesty and clear communication.

Location

London (although we are open to semi-remote applicants — ie. people who could travel in two or three days per week)

Requirements

Who you are

We are looking for someone who has a passion for marketing, and in particular events. You will have strong creative and copywriting skills and be able to work in fast-paced environments, contributing ideas to the wider team and working well to deadlines.

• Some experience in B2B events, conferences or exhibitions (very useful but not essential)
• Experience delivering social media campaigns
• Tech savvy. Able to quickly adapt and work with new platforms and tech solutions
• An analytical mind and an interest in data and identifying trends

You will be enthusiastic, confident and have the ability to use your initiative to be proactive with a test & learn mindset.

Benefits

• Salary of £25-30k
• The opportunity to join a growing and highly successful team, who are passionate about what they do
• Your voice will always be heard here - join Sifted at a time of growth and expansion and make your mark on the team
• A flexible work environment, 2 or 3 days in the office per week with the rest from wherever you like
• Work from abroad for up to 20 days each year
• £1,000 per year annual learning budget - spend it on up-skilling yourself
• Regular team lunches and a never ending supply of office snacks
• 25 days holiday plus Christmas shut down
• Proper mental health care. We offer free access to a comprehensive mental healthcare solution