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Email & Social Media Marketing Executive

Sweep

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Posted over 30 days ago...

Join Sweep as an Email and Social Media Marketing Executive and drive impactful change for our planet

Overview

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No salary declared 😔

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London, England, United Kingdom

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In-person- London United Kingdom

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Expires at anytime

Organisation summary

Sweep is at the forefront of sustainable transformation, utilizing cutting-edge technology to map climate and ESG data, enabling businesses to reduce carbon emissions, enhance social and environmental performance, and generate comprehensive, audit-ready sustainability reports. Joining Sweep means contributing to a meaningful future and becoming part of a dynamic team committed to making a real difference in the fight against climate change.

Role Summary

  • Develop and implement tailored email marketing campaigns
  • Create engaging content for various audience segments
  • Write compelling copy for paid social media ads on LinkedIn and Google
  • Collaborate with design and digital marketing teams to optimize content and campaigns
  • Utilize tools like HubSpot and Hygraph for publishing and analytics
  • Analyze performance, optimize strategies, and report on results

Role Requirements

  • Minimum 2 years of email marketing experience
  • Familiarity with B2B SaaS trends and practices
  • Strong project management and multitasking abilities
  • Understanding of digital and content marketing principles
  • Proficiency in HubSpot a plus
  • Exceptional written English and attention to detail
  • French language skills beneficial
  • Passionate writer and storyteller
  • Self-motivated, creative thinker with a positive attitude
  • Entrepreneurial mindset with readiness to learn from failures
  • Empathetic team player with strong relationship-building skills
  • Adaptability to remote collaboration and thorough documentation
  • Ability to communicate complex topics clearly

Sweep is hiring anEmail and Social Media Marketing Executive, to help position Sweep as an outstanding resource for the climate community and a real driver of change for our planet. 

Sweep maps climate and ESG data across an entire business to reduce carbon emissions, improve social and environmental performance, and create audit-ready reports to run the best sustainability programs. 

Climate change is the defining issue of our time. By empowering companies with technology that helps them manage their climate impact, we believe Sweep can make a meaningful contribution to a better future for all of us.

Ok, sounds promising. What will I be doing?

As an Email and Social Media Marketing Executive, working under the guidance of the Senior Content Marketing Manager, you will craft and implement email campaigns which resonate with different segments of our target audience, formed of both businesses and financial organizations. You’ll also be responsible for writing our paid social media ads across LinkedIn and Google.

To be more specific, this includes:

1. Email Marketing 📧 

  • Writing our monthly company newsletter, The Cleanup, liaising with teams across the business to gather the latest updates
  • Planning and executing a robust acquisition email marketing strategy split by audience sectors and interests
  • Planning and executing an engagement email marketing strategy focussed on nurturing warm leads
  • Briefing our designers on email assets and working closely with our Senior Digital Marketing Manager to optimize content in our email tool, HubSpot
  • Supporting the Marketing Team with publishing landing pages and other content relevant to our email marketing campaigns using our CMS tool, Hygraph
  • Ensuring all content and copy created is in line with brand strategy and guidelines, fitting with wider campaigns. All emails proofed, tested, signed off and delivered on time
  • Monitoring and reporting on the performance of emails. Make recommendations and changes to optimize performance

2. Paid Social Media Campaigns 🌐

  • Writing the copy for all our paid social media campaigns for LinkedIn and Google.
  • Working closely with our Senior Digital Marketing Manager on campaign optimization.
  • Regularly tracking impact and reporting on results.
That sounds just right for me. What do I need to bring?

Glad you asked. This is who we’re looking for:

Qualifications 🏆

  • 2+ years experience in an email marketing role 
  • Familiarity with B2B SaaS industry trends and best practices
  • Strong project management skills with the ability to manage multiple projects simultaneously
  • Solid understanding of digital marketing and content marketing principles
  • Experience using HubSpot would be an advantage
  • Excellent written English, with exemplary attention to detail
  • A working knowledge of French would be an advantage.

Qualities 🧠

  • A writer and storyteller, passionate about creating engaging copy
  • A hands-on problem solver, self-motivated with a glass half-full attitude
  • Exceptional creative thinking 
  • An entrepreneurial mind, ready to launch and fail and iterate
  • An empathetic team player that is great at building lasting relationships
  • Attuned to remote collaboration, using digital tools and meticulously documenting work
  • An expert communicator that has a knack for breaking down complex topics.
Copy that. And what’s in it for me?

You will be joining an exciting young business that has the humble ambition to change the world. With a proven track record in starting companies, we’re planning to hit the ground running and have an impact fast. Joining this journey right at the beginning allows you to really help shape our path.

Our hybrid work model, with hiring focussed around our head offices in Paris, London and Montpellier, allows us to balance our personal and professional lives while staying connected and engaged with colleagues and clients.

We’re big believers in creating successful businesses that are good for everyone, including society and the planet. That’s why we have a B Corporation status.

We think this will be the ride of our lives. And maybe yours, too.

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