Volunteer Social Media Marketing Volunteer

What will you be doing?

Our charity delivers a range of awareness campaigns and support services to patients, relatives, partners and carers who have been affected by a poorly understood chronic pain condition; Complex Regional Pain Syndrome (CRPS). We are urgently looking for 2 social media marketing volunteers who are able to create fresh and engaging content, develop a content plan, increase engagement and to increase awareness of the charity and of the condition we represent. Even though we are a small organisation we have big ideas and would like to draw on your experience in the communications world to help the charity deliver engaging content and communications to help us spread our aims and message to all our audience.We would like the volunteer to:

Develop a social media plan and calendar Monitor our social media activity, provide regular evaluations and suggest any new trends or tools to be explored Help us develop and execute a social media strategy to help us increase engagement, improve the number of followers/likes, create & execute a content calendar Contribute to the insight about the social media channels and how best to utilise them Produce fresh and engaging content for our social media channels (Facebook, Instagram, LinkedIn, Pinterest, X, TikTok & YouTube) Prepare graphics for sharing across channels  Engage with our followers and encourage interaction  Manage and maintain social media channels on a regular basis Create branded content and other promotional material Support Burning Nights CRPS Support campaigns, marketing, events and fundraising activities and promote them through our social media feeds Use your creative skills to devise competitions and other strategies to engage, grow, and widen our target audiences Develop publicity materials for social media to raise awareness of our chronic condition 

You will be working with various members of our team who will provide an overview of our existing social media content, our brand and how we have approached our social media content to date. 

What are we looking for?

We are looking for a volunteer who has experience in:

Different types of social media and marketing Writing and developing marketing content for social media platforms including Facebook, X, Pinterest, Instagram, YouTube, TikTok and LinkedIn Building strategies to increase social media following and /or build fundraising or awareness campaigns    Developing a coherent brand voice for social media, from content creation to community interactions Using and setting up tools such as Buffer, Canva, Tweetdeck etc Creating content calendars to help plan social media activity 

The volunteers should also have/be:

Excellent written communication skills Accuracy and attention to detail  Creative writing and design abilities Good computer and digital skills Enthusiasm for communications and marketing and willingness to learn Ability to quickly understand the needs of our team / organisation / users Ability to transform small snippets of information into interesting and engaging stories suitable for Twitter, Facebook, Instagram, TikTok etc. Can ask key questions to enable us to clarify requirements Understands the resource constraints of a small charity and is able to work with these Open to feedback  An interest in helping Burning Nights CRPS Support achieve its aims Good organisational skills Excellent interpersonal skills, and able to work as part of a team

What difference will you make?

You will join our small national charity during a challenging period and your knowledge and experience will be invaluable to our success. You will have a key role in ensuring we can maintain our support services and become a sustainable charity to allow us to fulfil our aims, objectives and future projects.