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Head of Sales, EMEA



Posted over 30 days ago...


Join Busuu as Head of B2B Sales, EMEA and Empower People Through Language Learning in a High-Growth EdTech Company


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No salary declared 😔

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London, UK - Hybrid

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In-person- London United Kingdom

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Expires at anytime

Organisation summary

Busuu is at the forefront of EdTech, revolutionizing language learning with over 120 million users worldwide. As part of the Chegg family, a NYSE-listed company, Busuu offers AI-powered courses enhanced by native speakers' feedback, with a focus on real-life content. We're known for our advanced technology, engaging learning experiences, and scalable solutions, tailored to industry needs. Our impactful solutions help employees communicate more effectively, fostering personal and professional growth. Join us in our mission to become the preferred language learning solution for top global companies.

Role Summary

  • Lead and expand the B2B sales team in EMEA.
  • Drive new customer acquisition and build a high-performance sales culture.
  • Set and exceed sales targets while implementing go-to-market strategies.
  • Provide hands-on leadership, coaching, and training to the sales team.
  • Utilize personal skills and network to engage with C-level executives and secure strategic accounts.

Role Requirements

  • 5+ years in B2B SaaS sales within DACH, BENELUX, and French markets.
  • 3+ years managing sales teams, with a record of achieving high performance.
  • Strong experience in sales strategy, performance tracking, and KPI setting.
  • Proven ability in coaching teams and implementing Sales Methodologies like SPIN or MEDDIC.
  • Data-driven with comprehensive knowledge of sales metrics and tracking tools.


  • Well-equipped offices with free breakfast, snacks, and fruit, plus two free weekly lunches.
  • Private Health Insurance and personal training budget.
  • Flexible working hours and hybrid model, alongside enhanced parental leave.
  • Vibrant social activities and company events to maintain team connection.

This is a very exciting time to join the B2B team here at Busuu. We are in hyper-growth mode and are committed to making this the best place for sales people to grow and achieve amazing results. We have ambitious goals and are looking for a hands-on sales team leader who can accelerate the growth in B2B and build a culture of high-performance.

Joining Busuu means being part of one of the top EdTech companies in the world, a multiple award-winner recognised for its innovation and impact in language learning. Busuu’s vision is to empower people through languages. We are the world’s largest online community for language learning, with 120+ million registered users. We make learning a language easy by combining AI-powered courses with feedback from our global community of native speakers and lesson content designed for real life.

Busuu is part of the global Chegg family. Chegg is the leading student-first connected learning platform and a NYSE listed company. We are obsessed with improving learning outcomes and our clients appreciate us above all for our cutting edge technology, best in class learner engagement and how easily implemented and scalable our solutions are.

Busuu can be tailored to specific industries and business needs, which means that our clients see their employees communicate more effectively and feel more empowered to do their jobs. Our solutions have demonstrable business impact and can change lives for the better.

This is why we are rapidly becoming the language learning solution of choice for some of the largest and fastest growing companies worldwide. If you are interested in EdTech and want to be a part of a mission-driven organisation then we would like to hear from you.

What does a Head of B2B Sales, EMEA do? Reporting into the Director of Sales, the purpose of this role is to manage a sales team and build a culture of high-performance and a hunting motion to acquire new logos. You must be passionate about bringing the best out of people, you will be helping A-players overachieve and you will help members through the dreaded sales slump, build them back up and help them succeed.

To be successful in this role you will need to take a hands-on approach to managing your team. You will lead, coach and motivate your team and oversee the activities and performance by tracking sales goals, setting individual sales targets, and facilitate the ongoing training of your salespeople.

You will play an important role in developing go-to-market strategies for your team and for the region and focus sectors, work shoulder-to-shoulder with team members on key opportunities, and use your own skills and network to open doors at C-level and originate deals with strategic target accounts

If you love bringing the best out of people, implementing winning sales strategies, leading teams to high-performance, and helping to generate and close deals, this opportunity is for you.

Responsibilities of a Head of B2B Sales, EMEA; Manage a team of new Business Development Managers Implement GTM & strategies and territory plans Set, meet and exceed individual sales targets Devise & embed frameworks that lead to high performance Track sales performance and make data driven decisions Support teams throughout all stages of the sales process Coach for high performance, work on progression and performance plans Developing your sales team through motivation, coaching and training Partner with your team and help open doors with key prospects, originate opportunities Represent and speak about Busuu at trade shows as a brand ambassador

What we’re looking for in a Head of B2B Sales, EMEA: You have 5+ years experience working in a fast growing B2B tech-enabled SaaS company (or equivalent) selling into the DACH, BENELUX and French markets At least 3 years experience as a sales team manager You have a proven track record of growing and managing high performance sales teams You are experienced in planning and implementing sales strategies You are experience in performance tracking, setting KPIs You have managed a team of sales people selling at enterprise level and deal sizes of up to and above 100k ARR You thrive in fast-paced start-up environments and respond to change with agility and enthusiasm You have a deep understanding of how to coach teams and implement Sales Methodologies (e.g. SPIN, Solution Selling, Value Selling, Franklin Covey, Sandler, MEDDIC, etc) You are data driven with a solid understanding of sales metrics and the tools to track them

At Busuu we want to ensure that you have access to some great benefits: Our centrally located offices are well-equipped with free breakfast, plenty of snacks and fresh fruit You get 2 free lunches per week at our office that you can choose out of a wide selection of restaurants in the area Busuu offers a great Private Health Insurance scheme There is a personal training budget just for you, so you can learn more in your field to ensure our employees can continuously grow and progress in their careers We like to support our teams with their work-life balance so we offer flexible working hours and a hybrid model of working We offer enhanced maternity and paternity leave Staying connected as a team is very important to us, so we have lots of social activities for you to join such as team lunches, Thursday socials, quarterly team, and company events


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