Volunteer Marketing and Communications Director for innovative online charity

What will you be doing?

We are a team of volunteers who run a unique charity fundraising service called Givto. Givto enables people to discover and donate to a different charity each month with one simple Direct Debit.  We’re at a very exciting stage. We’re getting amazing feedback about the service and our brand from users and from the charities we support. We are ready to scale our impact by recruiting a lot of new users, and for the first time we have some (limited) funding to help facilitate this.   You will be part of our Leadership Team, supporting the CEO and Trustee Board. Your role will be to: 

lead and develop the marketing and communications team, ensuring the right skills and experience are in place to successfully deliver the required activity to meet the charity’s objectives.  develop and deliver a multi-channel marketing strategy for the Givto service and other services as required, working closely with different specialists in the team and beyond.  build and protect the charity’s reputation in our marketing and communications activities.

  We want you to:

use an evidence-based approach to build a multi-channel marketing strategy for the Givto service and oversee its successful implementation. coordinate marketing activities across digital assets, social media and print. oversee and support in the implementation of new marketing initiatives designed to develop the platform and grow the user base. oversee and ensure the consistent implementation of all brand assets across all Givto communications. oversee the day-to-day running of the marketing and communications team which includes media and pr, copywriting, social media and more.   manage and maintain the synergy, motivation and development of the Marcomms team.  Manage relationships with corporate partners, suppliers, and other external marketing-related partners as required. 

#LI-Remote

What are we looking for?

You must have:

experience as a marketing and communications leader with a solid understanding of communications and marketing strategy, brand development, media and PR, social media and other disciplines.    experience of successfully scaling a digital product or service the ability and confidence to engage and lead volunteers, trustees, partners and stakeholders at all levels to deliver successful outcomes.  excellent communication skills (oral and written); able to articulate and present ideas in a clear coherent way. excellent organisational skills and the ability to manage and prioritise personal and team workloads. experience of working within tight budgets and timescales, using low/no cost channels.  experience of problem solving and developing innovative solutions to organisation-wide issues.  a positive, proactive and flexible approach and the willingness to be hands on when necessary.

It would be nice if you had:

Experience in the charity sector 

What difference will you make?

Givto is unique. It's a bit like a digital version of the supermarket charity token schemes. It enables people to give to different charities but ensure that their personal information is safe. Our users and the charities we support have told us it is already making a difference and enabling charities to reach people who would never have heard of them otherwise. That's because no matter how big or small a charity is, or what cause they support, they all get a platform with Givto. We are still relatively new and unknown, so we have a lot of work to do in 2024 to grow our user base and raise more money for amazing causes. You will play a key role in ensuring that more people across the UK hear about Givto and join our community.  You will also be joining an amazing team of volunteers who develop and run the Givto service. We are a dynamic and friendly team who love to learn from each other, share best practice, and have fun too.