B2B Product Marketing Manager

MyTutor is the UK’s leading online platform for one-to-one learning, and we’re building a future where access to high-quality learning is stress-free for those who can afford it, and funded for those who can’t. 

You can find a good taster of who we are, our culture & our ethos via the video linked here.

Our handpicked community of over 10,000 tutors work online with students from all walks of life and have already delivered over a million lessons. We’re proud of the fact that over 1,300 schools have chosen to work with us, and that we’ve earned a Trustpilot rating of 4.8/5 (You can also check out our tutors’ ratings here.)

Every role at MyTutor is open to applications from all sections of society. We see potential in every individual regardless of: race, ethnic origin or nationality; religion or belief; physical or neuro-ability; socio-economics or age; marital, domestic or civil partnership status; sexual orientation, gender identity, or any other characteristic that makes you… well, you.

We are committed to conscious inclusion to create a sense of belonging, connection and shared purpose within our teams. We know it’s the right thing to do, and we know it will make us all happier, fulfilled, and successful in our work. You can also find a copy of our current Gender Pay Gap report here and we are continuing to build our roadmap of creating a more diverse and inclusive workforce.

What’s it all about?

MyTutor seeks a mission-driven Product Marketer to act as the voice of the customer and connect the dots between product and commercial initiatives. The right candidate will have a passion for helping school leaders, families and learners achieve scholastic success in school and at home. 

The role offers a unique opportunity to develop and refine the value proposition for B2B school leaders. As such, the role combines the foundational product marketing work of product launches with commercial experimentation and enablement. This role offers the right candidate the chance to expand our Product Marketing function and make a significant impact on the strategic direction of a growing, mission-driven company.

MyTutor is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. This post is subject to a basic DBS check as this role will have access to children’s data.

The Day to Day

• Create foundational messaging to inform MyTutor’s value propositions to school leaders.
• Serve as a connector among Product, Marketing and Sales to ensure each team is engaged and ready to translate product vision into commercial reality
• Distil product feedback and requests from commercial teams for product teams to inform their work
• Create external communications to schools, families and learners regarding new products and features. Translate product benefits into exciting updates for platform users. 
• Perfect pitch decks for Sales to use with schools and Marketing to use with channel partners. 
• Understand the unique pain points of school leaders and adjust core messaging to address their concerns
• Partner with Copywriting and Campaign Marketing to feed messaging framework language into online properties and offline materials. 
• Own customer-facing collateral, such as product newsletters and demo videos, that demonstrates our products’ innovation and ease of use
• Own competitive intelligence research to inform pricing and product roadmaps 
• Leverage research from Product and Customer Experience Teams to ensure that messaging about our products resonates with our customers
  

What’s in it for you?

• Our B2B business is  exploring a lot of new selling opportunities, which means there are lots of new products to test and new audiences to sell to!
  
• Work with and learn from a world-class team in Product, Marketing, Sales, Customer Experience, Customer Operations and Revenue Operations
  
• Opportunity to work for a brand with real social purpose and quality of product: over 1,300 schools trust MyTutor as their education platform.
  
• Own the Product Marketing function, with significant influence on the product and company roadmap

Requirements

Who will you be?

• You are able to work from our London office at least 2+ days per week.
• You have established a few years’ experience in Product Marketing or Growth Product Management with an emphasis on collateral creation
• You thrive when you spend the majority of your time creating, curating and researching content for specific buyers about innovative products
• You have a knack for translating complex product documentation into exciting, digestible benefits for a specific audience
• You have a passion for writing and delivering pitches and presentations
• Your primary expertise lies in crafting the right message in order to increase a product or commercial KPI
• You aren’t afraid to dive deep into the data underpinning assumptions about how and why our customers make the decisions that they do
• You can easily name Product, Sales and Marketing leaders with whom you have a great reciprocal relationship
• You have excellent interpersonal skills and experience driving cross-functional projects end-to-end. Ability to negotiate and influence priorities across organisations at all levels
• You ideally have Edtech and SaaS experience, but it’s not a dealbreaker

Benefits

Perks & Benefits

• A salary of £55,000 - £60,000p.a.
• Hybrid working, with 2+ days a week spent from our London office (Brick Lane)
• 25 days holiday, plus 1 ‘time for me’ day and flexible bank holidays
• Flexible working arrangements possible, around MyTutor’s core hours
• Workplace pension & salary exchange scheme
• Health & Wellbeing benefit options, plus cycle, tech and gym schemes
• Enhanced parent policies and workplace nursery scheme
• A personal L&D budget of up to £350, pro-rated for part-time employees
• Inclusive policies supporting all staff to flourish, and a wide range of MyTutor communities & networks
• Regular team events & socials
  

Interview process

1. A screening call with a member of the Talent team to discuss your relevant experience to the role and give you further information on MyTutor and the role itself.
   
2. 1st Interview Stage: A competency & skills based interview with the Hiring Managers.
   
3. 2nd Interview: Case Study/Task Presentation with our Chief Revenue Officer and two members of the hiring team.
   
4. Final Interview: ‘Culture & Values Add: A discussion with a MyTutor employee outside of the hiring team where they will ask you a series of questions based on our Behaviours & Values. During this round, we’re not looking for a ‘culture fit’ but focused on where you can add to our existing values and what your own values might add to the culture and work of the team.

You can find a good taster of who we are, our culture & our ethos via the video linked here.