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Product Marketing Manager



Posted over 30 days ago...

Join Payhawk in Transforming Spend Management and Drive Market Growth as a Product Marketing Manager in Berlin


icon Salary

No salary declared 😔

icon Location

Berlin, Germany

icon Expires

Expires at anytime

Company Mission: Payhawk, a global leader in spend management solutions, is revolutionizing how scaling businesses handle their finances. Headquartered in London, Payhawk merges company cards, expenses, and accounts payable into a single, innovative product. With a footprint in 32 countries and a diverse client base, Payhawk is well-funded by top-tier investors, making it an exciting place to grow your career, especially at their Berlin office.

  • Role Summary:
  • Become the regional go-to-market strategy leader.
  • Collaborate with Product Managers on global features.
  • Accelerate commercial growth in DACH.
  • Establish a product-led brand presence.
  • Develop and refine product positioning, messaging, and competitive enablement.
  • Work cross-functionally with Sales, Marketing, and Product teams.
  • Mentor other product marketing managers.
  • Role Requirements:
  • Expertise in market analysis and go-to-market strategies.
  • Knowledge of buyer personas and customer segmentation.
  • Ability to create compelling product positioning and messaging.
  • Experience in collaborating with cross-functional teams.
  • Proven track record of successful product launches.
  • Authorization to work in Germany (visa sponsorship not provided).
  • Benefits:
  • Flexible working hours and 30 days holiday leave.
  • Payhawk company card and monthly travel allowance.
  • Health insurance and fitness membership.
  • Competitive salary and regular team events.
  • Opportunity for international office exchange.

Company Mission Payhawk is the leading global spend management solution for scaling businesses. Headquartered in London and combining company cards, reimbursable expenses and accounts payable into a single product; its future-facing technology enables finance teams to control and automate company spending at scale. The Payhawk customer base includes fast-growing and mature multinational companies in 32 countries including LuxAir, Gtmhub, and Wagestream. With offices in New York, London, Berlin, Barcelona, Paris, Amsterdam and Sofia; Payhawk is backed by renowned investors such as Lightspeed Venture Partners, Greenoaks, QED Investors, Earlybird Digital East, and Eleven Ventures.

The Role We are looking for a Product Marketing Manager in Berlin to lead the creation and optimisation of our regional go-to-market strategy, and work closely with our Product Managers on global feature releases. Reporting to the Product Marketing Lead, you will be key to accelerating our commercial growth in DACH and building our product-lead brand. To excel in this role you need to be data-driven, a great collaborator, have a high attention to detail, and a passion for both the commercial and technical sides of a SaaS business.

Job Requirements You need to be able to collect and synthesize many inputs to create compelling go-to-market strategies. Key Responsibilities: Become an expert and centralize understanding of our buying audience (customers & personas) Become a market expert for our product, e.g. competitor strengths/weaknesses, target audience pain points, tech ecosystem Provide clarity to Sales and Marketing teams on why Payhawk is valuable to our buying audience Oversee the process for creating impactful product positioning, value propositions and messaging. Ensuring this is rolled out consistently and iterated on. Collaborate with Marketing and Sales Enablement to produce impactful campaigns and content for the entire customer lifecycle Partner with Product to define the product strategy and roadmap based on market and sales insights Partner with Product on product Design Sprints to research and plan the go-to-market proposition of new features Lead the creation and maintenance of competitive enablement for Sales and Product teams Oversee goals, strategy and execution for new product and feature launches Become a conduit between the Product and Commercial teams to ensure shared understanding and strategic alignment Track, measure, and report against objectives Work closely with and mentor other product marketing managers.

Benefits Flexible working hours 30 days holiday paid leave Payhawk company card Monthly travel allowance Health insurance Fitness membership Competitive compensation package Regular team-wide events Exchange program to another one of our offices (London, Paris, Amsterdam, Barcelona, Sofia).

Please note that unfortunately we cannot provide visa sponsorship, and to be considered for this role, candidates must be able to provide proof of their eligibility to work in Germany. Payhawk is an Equal Employment Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.


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