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VP of Marketing

Lodgify

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Posted 2 weeks ago

Expired

Elevate your career as the VP of Global Marketing at Lodgify, a dynamic and fast-growing vacation rental software company

Overview

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No salary declared 😔

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Barcelona - Cataluña

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Expires at anytime

Lodgify is a thriving startup at the forefront of the vacation rental industry, revolutionizing the market with our cutting-edge software. With a recent $30M funding, we're ready to expand globally. Our diverse and international team of over 350 individuals, representing more than 60 nationalities, calls the vibrant city of Barcelona home. Join us on our mission to empower property owners and managers worldwide.

  • Develop global marketing strategies to boost brand awareness and drive revenue growth.
  • Lead a team of 25+ marketing professionals and collaborate across departments.
  • Utilize data analytics to optimize campaigns and report on key marketing metrics.
  • A minimum of 10 years in senior marketing roles, preferably in B2B SaaS.
  • Proven leadership experience and a record of strategic marketing success.
  • Excellent analytical and communication skills, with a collaborative spirit.

At Lodgify, you'll enjoy the flexibility of remote work, 25 paid vacation days, comprehensive health insurance, a meal allowance, and home-office setup support. Embrace continuous learning with free Spanish classes and increase your earnings through our referral program. Our vibrant office culture includes a daily breakfast buffet and monthly social events. Ready to join our international team?

Who we are

Lodgify is not just any startup, we're a fast-growing company leading the vacation rental industry with our innovative software. And we raised $30M to do exactly that!

Our platform empowers property owners and managers to efficiently manage and market their rental businesses online. We are an international team of more than 350 people and over 60 different nationalities, founded in the heart of sunny Barcelona. 

Role Overview

As we gear up for expansion in 2024, we're seeking a talented VP of Global Marketing to elevate our presence in the Short-term rental/SaaS industry.

Reporting directly to the COO, the VP of Global Marketing will own all aspects of the marketing function globally, leading our brand strategy, driving growth through strategic initiatives, and overseeing CRM, growth, performance marketing, content, and brand. 

This role requires ambitious and creative thinking and strong analytical skills to drive our growth and establish our brand as a global leader. 

You will oversee a team of 25+ marketing professionals and play a crucial role in expanding our footprint and reinforcing our presence as a powerhouse in the short-term rental/SaaS industry.

How will you make an impact?

- Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth across all channels.

- Align marketing strategies with business objectives, target markets, and brand positioning to establish our company as the leading vacation rental platform worldwide.

- Ensure consistent communication across all channels and drive thought leadership initiatives to establish the company as a trusted leader in the Short-term rental/SaaS industry.

- Develop and implement an efficient organizational structure that fosters innovation, autonomy, and collaboration among team members.

- Lead, mentor, and manage a high-performing marketing team across various functions, including Social, PR, Brand, Paid, SEO, Content and CRM, ensuring alignment with strategic goals and maximizing team effectiveness.

- Implement integrated marketing tactics combining digital/social and offline media to create powerful and holistic campaigns.

- Utilize data analytics and market research to identify opportunities, evaluate performance, and optimize marketing campaigns.

- Develop metrics, monitor KPIs, and report on key performance metrics and ROI to drive continuous improvement.

- Work closely with cross-functional teams including Product, Creative Design, Sales, and Customer Success to align marketing efforts with business objectives and revenue targets.

- Manage marketing budgets effectively, optimizing spend to maximize ROI and achieve business objectives.

- Stay abreast of industry trends and leverage emerging technologies to maintain a competitive edge.

What makes you a great fit?

- 10 years of proven track record of success in senior marketing roles, preferably within the B2B SaaS industry

- Experience in successfully leading and mentoring a large marketing team.

- Demonstrated experience in developing and executing comprehensive marketing strategies that drive growth and achieve business objectives.

- Strong analytical skills with the ability to use data to drive growth and success of the Marketing function, GTM function, and overall business.

- Strong communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and stakeholders.

⭐ How can you earn extra bonus points?

- Being a Vacation rental owner yourself.

- Vacation rental software experience.

- An innovative thinker who continuously searches for new ways to engage consumers and executes disruptive, world-class campaigns that position our offerings as industry leaders.


Why you’ll love us:

You’ll be part of a growing, dynamic company with a truly international team. At Lodgify, we are full of contagious energy, hard work, and passion for what we do. We celebrate diversity and are proud to acknowledges a variety of backgrounds, perspectives and skills in our team; committed to creating a workplace where everyone is heard and feels a sense of belonging.

What's in it for you?*

🏠 The freedom to work from home any day that works for you.

🌴 Enjoy 25 working days of paid vacation and Jornada Intensiva in August.

💊 Top-notch Cigna health insurance (includes travel insurance, dental plan, psychologist and we cover pre-existing conditions too).

😋 Save on meals! Enjoy a monthly allowance of 150€ and, in addition, a Flexible Remuneration plan with up to 70€. Plus, enjoy a 50% discount on Ametller’s prepared dishes to level up your mealtime!

🚇 Flexible Remuneration options for your transportation needs.

🖥️ Elevate your workspace. We provide a home-office setup allowance to ensure you have everything you need for a productive and comfortable work environment.

🇪🇸 Free Spanish classes.

🤑 Boost your earning potential with our referral program that offers paid compensation.

🌟 Fuel your day with a daily office breakfast buffet and join our monthly events like football tournaments, wine tastings, hikes, kayaking and more!

🎯 Work in a dynamic environment with offices fully equipped for fun with ping pong, foosball, surrounded by an international team of +60 nationalities.

*Benefits offered may differ based on the type of contract that is issued

So, what are you waiting for? Apply now!

All applications and CVs must be submitted in English 😉

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