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UK Managing Director / General Manager

Active Reality


Posted 3 weeks ago


Lead the VR Revolution as Managing Director at a Thriving eSports Company


icon Salary

£50000 - £70000

icon Location

Remote with national travel (UK)

icon Nomad Friendly?
icon Expires

Expires at anytime

Organisation summary: Active Reality is reshaping the esports landscape with its innovative location-based VR arenas that blend physical activity with immersive gaming. With 11 venues and more on the way, we're partnering with top UK leisure operators and eyeing a US expansion. At Active Reality, we foster social connection, fitness, and fun through technology, and we're looking for a dynamic leader to spearhead our growth as we bring virtual adventures to communities everywhere.

  • Guiding the company through a pivotal scaling stage
  • Implementing strategies for community growth and customer engagement
  • Leading marketing initiatives to boost brand recognition and customer base
  • Managing the operations of all current and future venues
  • Promoting a culture of innovation, continuous improvement, and high performance
  • Collaborating on product development to ensure cutting-edge offerings
  • Entrepreneurial spirit with a record of business growth
  • Growth mindset with a focus on continual learning and self-improvement
  • Curious, action-oriented, and results-driven approach
  • Marketing experience, ideally in growing communities and word-of-mouth
  • Passion for fitness and gaming industries
  • Resilience and determination akin to a startup founder

About the job

Entrepreneurial Managing Director/General Manager at Active Reality

About Active Reality:

Active Reality is a cutting-edge location-based VR Company. We create innovative, physically-active esports arenas inside leisure centres and sporting facilities, perfect for social activities, family gatherings, kids' birthday parties, and corporate events. We are rapidly expanding with 11 venues live, another 20 in the works, and a national rollout agreed with major leisure centre operators in the UK, including Better Leisure, Places Leisure, and Places for People. We're also gearing up to launch operations in the US.

Role Overview:

We are seeking an entrepreneurial and highly driven individual to join us as General Manager or Managing Director. This person will be pivotal in driving our business as we enter our scaling stage.

Key Traits and Qualifications:

  • Entrepreneurial Spirit: Passionate about building businesses, with a proven track record of taking initiative and driving growth.
  • Growth Mindset: A continual learner who is immersed in the lessons and stories of start-up life, and is dedicated to self-improvement.
  • Deep Curiosity: Thinks on first principles, questions assumptions, and seeks to understand underlying truths.
  • Action-Oriented: Demonstrated ability to execute and achieve results, with a history of overcoming challenges and driving projects to completion.
  • Marketing Savvy: A background in marketing is advantageous, with the ability to tackle marketing challenges, grow communities, and drive word-of-mouth for our product.
  • Passionate about Fitness and Gaming: Enthusiastic about fitness, physical activity, and gaming, as they will be the face of our brand and drive our vision to reality.
  • True Grit: A Founder-style mindset, that will always find a way. Adept at pushing multiple initiatives forward and executing effectively.

What We Offer:

  • A fantastic opportunity to lead and grow a cutting-edge business.
  • The chance to be part of a rapidly expanding company with a strong foundation and a clear path to global success.
  • Support from Move Technologies' venture builder infrastructure for finances and business administration, allowing you to focus on growth, marketing, commercialisation, and product development.
  • Freedom from fundraising pressures, so you can focus purely on execution and driving our vision to reality.
  • A dynamic and supportive environment where innovation and entrepreneurial thinking are encouraged.
  • This is a remote job with national travel required to venues, partners and team meet-ups


  • Drive the national rollout of VR esports arenas.
  • Develop and implement strategies to grow our community and deepen customer engagement.
  • Lead the marketing strategy to increase brand awareness and attract new customers.
  • Oversee operations, ensuring smooth and efficient running of all venues.
  • Foster a culture of innovation, continuous learning, and high performance.
  • Collaborate on product development and vision to ensure our offerings remain cutting-edge and customer-focused.

Join Us:

If you are a passionate, driven individual with an entrepreneurial mindset and a knack for getting things done, we want to hear from you. Lead Active Reality into the future of sports and help us create a global success story.

Working at Active Reality

Level Up Your Career

Active Reality (AR) leads the way in location-based Virtual Reality (VR) and eSports leagues, bringing an immersive VR experience to every town. Our vision is to create spaces where people can play, socialise, and compete in captivating virtual worlds. In each AR Arena, players step into a realm of free-roaming virtual adventures. Our dedicated Games Masters not only guarantee an exceptional experience for our guests but also expertly manage and maintain our state-of-the-art arena technology.


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