Growth & Partnerships Director

Our Company Our pioneering technology is a powerful telescope into human understanding, turning billions of disparate audience data points into vibrant and easy to understand insights. It’s complex data, made actionable for everyone. Unique to us, we join the technologies of audience intelligence and media buying together digitally - within our platform. We understand the unique value of the individual, which is why we aim to create a company structure that welcomes ideas from everyone.

Your Role As Fifty’s Growth & Partnerships Director, you’ll spearhead our commercial strategy, blending new business development, client upsell, and strategic marketing to drive scalable revenue growth. This role is for a solutions-oriented leader who thrives in dynamic environments, excels at building relationships, and can translate market opportunities into actionable plans. You’ll leverage your network, craft compelling narratives, and collaborate with marketing to position Fifty as a leader in digital media innovation.

Your Responsibilities 1. Growth Strategy & Pipeline Development: Own the end-to-end growth strategy, from prospecting to pitch, ensuring a robust pipeline of high-value opportunities (£1m+ engagements). Identify and nurture relationships with brands/advertisers and intermediaries to secure Fifty’s inclusion in RFPs and tenders. Build a network of partnerships with complementary agencies or industry networked individuals, to deliver lead generation source. Develop tailored outreach campaigns to engage prospects, working closely with marketing to align messaging. Monitor market trends, competitor activity, and client needs to refine Fifty’s value proposition. 2. Strategic Pitch Leadership: Develop and implement pitch best practice, continually improving Fifty’s credentials and pitching materials. Lead on initial stage pitches and quarterback RFP responses, orchestrating cross-functional teams to deliver standout proposals and presentations. Craft persuasive narratives that align Fifty’s capabilities with client objectives, ensuring differentiation in competitive bids. 3. Client & Partner Engagement: Act as a senior relationship manager for key accounts, supporting retention, upsell, and referrals. Foster partnerships with industry stakeholders to expand Fifty’s visibility. Design and deliver high-impact, high-value, networking initiatives to deepen C-suite connections. 4. Marketing & Thought Leadership: Shape Fifty’s go-to-market strategy alongside the CEO, ensuring alignment with commercial goals. Represent Fifty at industry conferences, webinars, and panels as a spokesperson. Contribute to thought leadership content that positions Fifty as an innovator. 5. Team Leadership & Collaboration: Mentor and manage commercial team leads, fostering a culture of high performance and accountability. Collaborate with client success and execution teams to ensure seamless delivery and SLA adherence.

Your Essential Skills 10+ years in media/advertising with a track record in growth, business development, or client leadership (agency or brand side). Proven ability to close large-scale deals (£1m+) multi-year contracts, direct with brands or advertisers, typically through RFP processes. Strategic storyteller: Confidence distilling insights into compelling pitches and presentations. Networker: Existing senior-level relationships and a knack for opening doors. Commercial acumen: Strong grasp of pricing models, procurement processes, and industry benchmarks. Creativity: A creative approach that drives the development of original and engaging approaches to showcase Fifty's offerings and value in pitch presentations, ensuring our proposals stand out. Collaborative mindset: Ability to bridge sales, marketing, and delivery teams. Agility: Comfort navigating ambiguity and adapting strategies in fast-moving markets.

Your Technical Skills Proficient use of Keynote and Microsoft Suite (Google Sheets / Excel in particular) Prospecting databases and new business solutions (i.e. InTouch) Experience using CRM systems (i.e. HubSpot)

Our Benefits At Fifty we... ...Recharge. 25 annual leave days + bank holidays Increased annual leave the longer you've worked with us Office closure over Christmas ...Give Back. Paid volunteer leave Matched giving for a fundraising cause ...Support. Contributory pension scheme based on level of seniority Generous and inclusive parental leave and sick pay policies Individual Learning & Development budgets A Mac laptop £100 personal budget for your home working station + a new monitor Mobile phone contract contributions Cycle to work scheme ...Socialise. Fifty Thursdays - monthly breakfasts and an early finish with games and drinks Company-wide quarterly socials Work-Life Balance at Fifty Flexibility Flexible working arrangements Work abroad options Dog friendly office Wellbeing Access to free counselling through our Employee Assistance Programme Three 'Duvet Days' in addition to annual leave Private healthcare Discounts on gym memberships and spa retreats