US Community Lead

We have a core belief that our toxic, sedentary lifestyles are making humans, and the planet, sick. So we’re on a mission to change it.

We’re a bunch of outsiders, dreamers, entrepreneurs, rebels and activists who fight for full regeneration of our people and planet. We move furiously fast in an ever-changing ecosystem, and we also fail fast, learn, get back up and try again. To thrive in this slightly crazy atmosphere, we’re also a bunch of mates, doing cool things and supporting each other along the way.

Celebrating the outdoors isn’t just something we talk about - when the seasons change we’re out there to mark it. Exploring, sharing, workshopping, camping and enjoying local produce is all part of it. Ideally you already love the natural world, or you are eager to get out there, learn and get involved. You’ll be supported and encouraged all the way.

We are a footwear company, a health and wellbeing company, and an evolving bunch of activists. And we’re searching for brilliant humans with exceptional skills and talent to help us make this dream into a reality.

Does the shoe fit? Read on…

We're looking for a highly credible and experienced, brand-aligned USA-based community lead to grow our ambassador & health professional community programs. We are looking for a strategic understanding of how to grow an online & offline influencer community within natural health and/or the footwear industry and will play a leading role in growing the Vivobarefoot brand.

The role will have 3 direct report based in the US, managing the USA regional community program and activations across the US.

They will report into the Community & Education Lead based in the UK.

This is a great opportunity in playing a key part in growing Vivobarefoot’s largest market, setting the standard on how we deliver community globally.

WHAT WILL YOU BE DOING?

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• Managingour existing community of health practitioners, doctors, personaltrainers and physiotherapists in the US.
  
  
  
  
  
  
• Buildinga strategic growth plan for US – then executing the plan.
  

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• Managingour regional ambassador program and delivering growth for the USA.
  
  
  
  
  
  
• Buildinga coaching network. Working closely with our head coach to deliver ourEducation.
  
  
  
  
  
  
• Creatingprocesses for the US team to thrive in a digital working environment.
  
  
  
  
  
  
• Managingthe delivery of our Health professional outreach strategy
  

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• Supportingthe Health team activate their global coaching network, sourcing workshop,webinar and coaching opportunities for them.
  

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• Trackingconversions of health professionals who engage with Vivohealth, and thensign up to the community program.
  

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• Onboardingnew members to the community.
  

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• Settingup and managing all email and communications related to the management ofthe community.
  

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• Workingwith the Head of Digital Community and Head of Health to identify andonboard key strategic partners.
  

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• Overseeingthe rewards and incentives for the community.
  

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• Reportingback to the business on the health of the community networks, sharinginsightful data and insights.
  

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• Attendingkey events in the calendar year and being the face of the brand in the USA– an interest in travel and connection with partners is key.
  

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• Creatingonline and offline events to engage the community.
  
  
  
  
  
  
• Managingthe development of content plans for our ambassador network, to supportkey campaigns and our social media plans.
  

WHAT WE'D LOVE TO SEE FROM YOU

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• You have extensive experience buildingand delivering a strategy for health professional and ambassadorcommunities.
  
  
  
  
  
  
• You several years’experience in a similar role.
  
  
  
  
  
  
• Experience connecting directly withcommunities and understanding of the health, outdoor and fitness space.
  
  
  
  
  
  
• A killer book of contacts, with agreat awareness of who could be fantastic additions to the community.
  
  
  
  
  
  
• You have an excellent understanding ofand/or you’re an advocate or willing to learn the health benefits ofbarefoot footwear and natural health.
  
  
  
  
  
  
• Experience building frameworks to managelarge numbers of community members with digital tools. E.g reportingprograms, emails, CRM etc
  
• Experience of people management 
  
  
  
  
  
  
• A deep-rooted passion for the outdoorsand nature.
  
  
  
  
  
  
• A passion for Vivobarefoot’s brandmission.
  

In an ideal world you'll be California based, but we're open to applications from all suitable candidates.

Vivobarefoot believes that diversity is the essence of its ecosystem. We encourage  diversity of thought and believe that it enables creativity and innovation to flourish. Our mission is to create a fair and equitable workplace where people thrive and are empowered to become their true selves at work. We believe that feedback and fostering collaboration will allow employees to blaze new trails and enjoy every aspect of the Vivobarefoot community.

Every opportunity for recruiting a new member of the Vivobarefoot family should be an opportunity for us to introduce fresh perspectives, talent and skills into our community. Therefore, our commitment is to recruit  regardless of race, colour, nationality, religion, sexual orientation,  mental health illness, disability, marital or parental status, national or social origin, gender identity,  age or any other characteristics protected by law. We look forward to walking this barefoot journey with you!