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Join the Vibrant Team at Braze as a Corporate Marketing Manager in APAC and Propel Our Brand to New Heights
Overview
Salary
No salary declared 😔
Location
Singapore
Nomad Friendly?
Expires
Expires at anytime
Organization Summary
Braze is a trailblazing customer engagement platform that fosters powerful connections between consumers and their favorite brands. Recognized globally as a Great Place to Work®, Braze empowers marketers with data-driven insights and creative real-time engagement strategies. With a culture of collaboration, learning, and community involvement, Braze offers a dynamic work environment that promotes growth, equity, and work-life harmony. Headquartered in New York City, Braze has a presence across the globe including offices in major cities and remote work opportunities.
Role Summary
- Strategically drive APAC external communications, content, and customer marketing programs.
- Develop communications and content programs to enhance brand awareness and thought leadership in APAC.
- Collaborate with the APAC Marketing team and global Corporate Marketing function.
- Handle PR/media relations, content marketing, and customer advocacy for the region.
- Create and manage a regional PR and content plan with a focus on brand exposure.
- Prepare messaging for regional senior management for key events.
- Manage media inquiries, interview requests, and pitch stories to the media.
- Identify and leverage customer stories through case studies and features.
Role Requirements
- 5-7 years of experience in PR, communications, or a related field.
- Strong understanding of the SEA media landscape, particularly in Singapore, Indonesia, Australia, South Korea, and Thailand.
- Excellent written and verbal communication skills with a strong attention to detail.
- Proactive, energetic, accountable, and a strong team player.
- Experience managing freelancers, agencies, and third-parties for amplification.
- Adept at multitasking and meeting tight deadlines.
- Proficiency in Google Suite, Slack, and Asana.
At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.
We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.
To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.
If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.
WHO YOU ARE
We are looking for a Corporate Marketing Manager for our APAC region to drive external communications, content, and customer marketing programs for APAC, aligning closely with the APAC go-to-market teams (Marketing, Sales, etc.) to drive brand awareness and support top of funnel growth for the business. This role will develop regionalized communications and content programs focused on brand awareness and thought leadership for Braze in APAC through a portfolio of programs, including PR, earned speaking engagements, awards, thought leadership, content marketing. The role will report into the global Corporate Marketing function, but work very closely as part of the APAC Marketing team, aligning with peers across inbound marketing campaigns, high-touch activations, events, and ABM marketing.
WHAT YOU'LL DO
- Act as an extension of the Corporate Marketing team in the APAC region as needed, with primary responsibility for PR/media relations, content marketing, customer advocacy/community management, and ad hoc global event support
- Provide regional support and PR guidance to the regional teams on brand management, crisis management, reviewing press materials, adapting global content, supporting customer advocacy efforts, providing on-ground support for events, etc.
- Developing and editing news releases, speeches, contributed articles, briefing documents, and other press materials
- Craft a regional PR and content plan, including budgets, timelines, etc., aligning with both global corporate team leaders and regional leaders on key needs and opportunities
- Identify key messages and leverage a variety of earned and owned channels to maximize the company’s brand exposure through interviews, editorials, blogs, long-form content assets etc.
- Craft messages, talking points and presentations for regional senior management for key events - both Braze and third-party events
- Manage media inquiries and interview requests and pitch stories to the media
- Identify regional PR/media opportunities, and opportunities to tell customer stories, including case studies, customer media stories, etc.
- Share relevant news announcements and article write-ups across the organization and regional team
- Support crisis communications and drive issues management as needed for the region
REQUIREMENTS
- Minimum 5-7 years of experience in PR, writing, or related communications experience and demonstrate a good understanding of PR practice in global, B2B tech market
- Excellent written and verbal communication skills and strong attention to detail
- Understanding of SEA media Landscape, specifically Singapore, Indonesia, Australia, South Korea, and Thailand.
- Excellent self-presentation, energetic, strong work ethic as well as accountability as a team player and member
- Experience managing freelancers, agencies, and other third-parties to help amplify
- Fast learner with a good learning attitude
- Proactive and takes initiative looking for opportunities to amplify broader marketing initiatives
- Handling difficult situations and advising people within the organization
- Complete ownership of tasks assigned and with the ability to multitask and meet deadlines
- Proficiency in Google Suite, Slack, and Asana
WHAT WE OFFER
Details of these benefits plan will be provided if a candidate receives an offer of employment. Benefits may vary by location.
From offering comprehensive benefits to fostering flexible environments, we’ve got you covered so you can prioritize work-life harmony.
- Competitive compensation that may include equity
- Retirement and Employee Stock Purchase Plans
- Flexible paid time off
- Comprehensive benefit plans covering medical, dental, vision, life, and disability
- Family services that include fertility benefits and equal paid parental leave
- Professional development supported by formal career pathing, learning platforms, and tuition reimbursement
- Community engagement opportunities throughout the year, including an annual company wide Volunteer Week
- Employee Resource Groups that provide supportive communities within Braze
- Collaborative, transparent, and fun culture recognized as a Great Place to Work®
ABOUT BRAZE
Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.
Braze is proudly certified as a Great Place to Work® in the U.S., the UK and Singapore. We ranked #3 on Great Place to Work UK’s 2024 Best Workplaces (Large), #3 on Great Place to Work UK’s 2023 Best Workplaces for Wellbeing (Medium), #4 on Great Place to Work’s 2023 Best Workplaces in Europe (Medium), #10 on Great Place to Work UK’s 2023 Best Workplaces for Women (Large), #19 on Fortune’s 2023 Best Workplaces in New York (Large). We were also featured in Built In's 2024 Best Places to Work, U.S. News Best Technology Companies to Work For, and Great Place to Work UK’s 2023 Best Workplaces in Tech.
You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, Jakarta, London, Paris, San Francisco, Singapore, Sydney and Tokyo – not to mention our employees in nearly 50 remote locations.
BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER
At Braze, we strive to create equitable growth and opportunities inside and outside the organization.
Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.
We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.
Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.
