Volunteer Marketing Officer

What will you be doing?

The Green Meadows project is a local climate action initiative which aims to demonstrate how an inner-city area can take on the challenge of climate change as a community. Essential to the role is a solid knowledge of marketing techniques, content creation and creative skills to support the Marketing Officer. Working with the NEP Marketing team to create and co-ordinate marketing campaigns for the Green Meadows Insulation Guide. You will be responsible for writing engaging copy for promotional materials including: website content, press releases and adverts. You will take publications and materials from concept through to completion as you manage the campaigns. You will also create a constant flow of communications onto our digital platforms (for example the website and social media page) and into the local media (press and radio). This could entail the coordination of media opportunities and events. 

What are we looking for?

The volunteer will have at least 3 years' experience in marketing or a relevant field with proven experience of digital marketing. You will be familiar with planning and executing a marketing campaign with consideration to the appropriate channels. You will be an effective multi-tasker and have an eye for data analysis methods including experience of social media and web analytics.

What difference will you make?

The Insulation Guide is a unique resource that offers detailed information and technical drawings specific to the Victorian properties in the Meadows rea of Nottingham. The free guides help residents install energy efficiency measures to their Victorian home. There is a need to help promote the guide as Victorian properties are typically draughty and hard to keep warm which have implications on living conditions. If all the Victorian houses in the Old Meadows were upgraded as outlined in our Insulation Guide, then 2,915 tonnes of carbon could be saved each year!