Volunteer Google Ad Grant Marketer

What will you be doing?

Description The Chi Mu Mu Foundation is committed to empowering vulnerable communities in London. To expand our reach and increase support for our programs, we need a skilled Google Ad Grant specialist to manage our ads and ensure we make the most of the grant’s potential. What we need:

Set up and optimize Google Ad Grant campaigns to align with our mission. Conduct keyword research and create compelling ad copy. Improve click-through rates (CTR) and conversion tracking. Monitor ad performance and adjust strategies to maximize results. Ensure compliance with Google Ad Grant policies. Provide recommendations for landing page improvements to increase conversions.

Deliverables:

A structured Google Ads strategy with optimized campaigns. Regular performance reports with insights and recommendations. Improved traffic, engagement, and conversions through Google Ads. Training or documentation for ongoing campaign management.

Collaboration: You will work closely with our marketing and leadership teams to ensure ad campaigns align with our overall outreach and fundraising goals. Flexibility: This role is adaptable based on your availability, whether you can commit to a one-time setup, periodic reviews, or ongoing management.

What are we looking for?

We are looking for a Google Ads expert with experience in managing Google Ad Grant accounts or paid search campaigns. The ideal volunteer should have a strong understanding of Google Ads best practices, keyword strategy, and conversion optimization. Experience in non-profit marketing is a plus.

What difference will you make?

Your expertise will help the Chi Mu Mu Foundation reach a wider audience, increase donations, and drive engagement with our initiatives. By optimizing our use of Google Ad Grants, you will enhance our online presence and ensure that more people in need benefit from our programs. Your contributions will play a vital role in expanding our mission and impact.