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Marketing Manager

Saltmoore

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Posted 2 weeks ago

Expired

Transform the Saltmoore brand in a substantial marketing role within a luxury, wellness-led sanctuary.

Overview

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£35000 - £40000

icon Location

Whitby, North Yorkshire

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icon Expires

Expires at anytime

Organisation Summary

Saltmoore is a reimagined 19th century estate providing luxury hospitality with a wellness-led approach. Join us in this exciting transition phase as we redefine our brand to further capture our essence: a sanctuary where the wild North Sea meets heather-draped moors.

Role Summary

  • Develop and execute brand strategy across all marketing channels, including social media and content.
  • Produce engaging content working with freelancers and manage community across all channels.
  • Manage relationship with media titles and social media creators, distributing press releases and supervising influencer strategy.
  • Curate email marketing campaigns and update website content in conjunction with a graphic designer.

Role Requirements

  • Experience in the hospitality and/or brand marketing.
  • Content curation and creation skills.
  • Proficiency on Meta paid platforms and email creation/CRM systems.
  • Strong knowledge of social media channels and analytics.
  • Excellent writing skills and attention to detail.
  • Experienced with design packages like Canva/Adobe Rush.
  • Social Media editing skills for both video and stills.

Application Process Details

  • Submit your application today. Suitable candidates will be called for an interview at the earliest.
  • We review applications on an ongoing basis, with unsuccessful applicants being informed within 14 days.
  • Essential to travel to and from Saltmoore.
  • We are dedicated to providing equal opportunities during recruitment, treating all applicants fairly based on their aptitudes, skills and abilities.

Nestled between the wild North Sea and the heather-draped moors, our name Saltmoore serves as a literal and evocative reflection of these two distinct yet harmoniously intertwined landscapes. The 19th century estate has been completely reimagined, redefining luxury hospitality. Saltmoore is a wellness-led sanctuary, providing guests with a sense of place. A place where we embrace the passing of time, and let the wild tide lead the way.

This role requires a self-starter with strong creative vision for brand content and marketing, the candidate will have an interest and experience in hospitality and brand storytelling. It is a unique opportunity to shape and grow the presence of the hotel and be a pivotal role in the re-brand.

Hybrid working will be considered.

Key Responsibilities:

• Develop and execute the new brand strategy across all marketing channels, including:

Social Media and content

• Develop, drive, and execute paid and organic social media strategies across Meta and TikTok.

• Community management across all channels.

• Work with a range of freelancers to produce video and stills content for all marketing channels.

• Capture and create ad-hoc social stories when necessary.

• Content reports, driving KPIs across all channels, Press and Influencers

• Writing and distributing press releases to key media titles.

• Develop and drive influencer strategy, identifying and collaborating with relevant social media creators.

Marketing

• Curate and execute email marketing campaigns, in collaboration with graphic designer.

• Update and maintain website content and SEO, monitoring and driving KPIs.

• Work with graphic designer and on-site team to update all print marketing materials.

Key skills

• Experience in the hospitality and/or brand marketing

• Content curation and creation

• Experience on Meta paid platforms

• Experience with email creation and CRM systems

• Strong knowledge of social media channels and analytics

• Exceptional writing skills and a strong eye for detail.

• Experience of working with design packages such as Canva/Adobe Rush or similar

• Social Media editing skills (video and stills)

40 Hours – £35,000 - £40,000

Benefits

· Competitive pay

· Share of Service Charge to all employees paid monthly

· Additional holiday entitlement based on length of service

· Employee Referral Scheme – opportunity to earn £100 with each successful recommendation

· Employee discount on Rooms, Food and Beverage outlets, Spa Treatments and Spa products.

· Training and Development opportunities

· Employee discount platform offering savings on shopping at over 1000 partners including supermarkets and high street retailers.

· Employee recognition with Employee of the Month awards

· Employee Assistance Programme

· Cycle to work scheme

· Uniform

· Free Parking

· T&Cs apply to some employee benefits

Apply

Send your application today. We will be reviewing applications on an ongoing basis and if successful, will arrange an interview at the earliest opportunity. Due to high volume of applications, if you do not hear back within 14 days, on this occasion your application has been unsuccessful. Travel to and from Saltmoore is essential.

We are committed to applying equal opportunities throughout our recruitment process. Saltmoore ensure that individuals are selected, and otherwise treated solely based on their relevant aptitudes, skills and abilities. If you require any reasonable adjustments to be made to the recruitment process, please state this on your original application or covering letter. We process your data for recruitment purposes only. We will not share your personal data with third-parties. We will retain this data for 6 months following the closure of the role you would like to be considered for.

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