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Join the dedicated Deliciously Ella team and lead in revolutionising plant-based eating experiences through digital and app platforms.
Overview
Salary
No salary declared 😔
Location
London, UK - Hybrid
Nomad Friendly?
Expires
Expires at anytime
Deliciously Ella is a dynamic, fast-growing company with a clear mission - to drive the adoption of plant-based eating, not just as a diet but as a lifestyle. Our platform encompasses a host of ventures including websites, app, books, restaurants and a range of food products. As we grow, we seek experienced, passionate individuals to drive our mission further.
Role Summary:
- Responsibility for the strategy, development and optimisation of digital platforms including our app to drive member acquisition, engagement and retention.
- Collaborating with Marketing, Sales, Ecommerce, Technical and Consumer Care Teams.
- Working with different external partners including Digital, Technical and Creative.
Role Requirements:
- Degree level or equivalent education and proven experience in leading digital platforms and app experiences.
- Strong understanding of UX/UI, customer journeys and platform optimisation.
- Experience in CRM, lifecycle marketing, community or member engagement is essential.
- Ability to translate user needs and business goals into effective digital experiences.
- Experience in content development and engagement strategies that support brand storytelling and commercial objectives.
Application Process Details:
- Visit the Deliciously Ella application form on our website to apply.
- Fill out all required fields marked with a * to complete and send your application.
About Deliciously Ella Deliciously Ella's mission is to help people eat real food again, with more plants, more of the time. We are growing fast and we're looking for talented, passionate, purpose-led people who share in our mission to help us get there. Every day, we work to cultivate positive change, sharing delicious, natural, plant-based recipes and food products with the aim of building the world's leading plant-based platform. Starting from a recipe website, the business has evolved into a restaurant, a range of plant-based food products, an app, a collection of bestselling recipe books and a growing social media community that sits at the heart of what we do.
The Role We are looking for someone who will lead the strategy, development and ongoing optimisation of the brand's digital platforms and app experience, driving member acquisition, engagement and retention through a seamless blend of technology, content, CRM and app community. This is a collaborative role and internally you will interact regularly with Marketing, Sales, Ecommerce and Technical teams, specifically the Consumer Care Team. External partners will include Technical, Digital and Creative.
Job Requirements The ideal candidate should have a degree level or equivalent education and proven experience leading digital platforms, app experiences or customer-facing digital products, ideally within a marketing, CRM or engagement-led environment. Strong understanding of UX/UI, customer journeys and platform optimisation, with the ability to translate user needs and business goals into effective digital experiences is essential. Experience in CRM, lifecycle marketing, community or member engagement, including acquisition, retention and personalisation strategies is required. Additionally, experience developing and delivering content and engagement strategies that support brand storytelling and commercial objectives is necessary.
Benefits Working at Deliciously Ella offers the opportunity to be part of a dynamic team in a fast-paced environment. The role is office-based with a hybrid working model of 2 days per week in the office, allowing flexibility. You can be based either in London or Bournemouth.
Applications Details To apply for this position, please visit the Deliciously Ella application form on our website. Ensure to add all mandatory information marked with a * to send your application.
