Customer Marketing Manager

About Unbiased

We are Unbiased. We know that creating a secure future for you and your family tomorrow means making the right financial decisions today. But finding professionals you can trust to give you the right advice for you isn’t always easy. With Unbiased it is.

At Unbiased we’ve got the trusted experience and advice you need to help you make those difficult decisions with confidence. We simply and reliably connect you with financial advisers, mortgage brokers or accountants who can give you clear, impartial advice, tailored to your individual circumstances. So, when it comes to making life’s biggest decisions, you’re never on your own.

We have big ambitions to improve how people tackle the biggest decisions, and working at Unbiased means working with smart, motivated people who believe in this. We have a fun, but in an ambitious environment where we are simply trusted to get stuff done. 

The Role

We are seeking a Marketing Manager, who will be responsible for managing the company's B2B marketing and acquisition initiatives. If you are a creative, quick thinking marketing professional with experience across both traditional and digital marketing channels, then this is the role for you.

You will be responsible for helping to sell a suite of products to potential business customers and help them understand how Unbiased can solve their business needs by becoming an essential part of the way they market their business locally or nationally and grow/manage their sales pipeline through the tools available as part of our overall solution.

From leveraging data capture to supporting online marketing campaigns you will be responsible for helping to drive online conversion and deliver leads to the sales team. You will align messaging and deliver a promotional strategy while continuing to increase the brand value and average revenue.

You will be able to demonstrate sound management of production of all promotional materials and marketing campaigns and will be great at working within budgets to develop cost effective marketing campaigns, that achieve the desired results and deliver ROI.

In a nutshell, you’ll be responsible for…

• Supporting the Marketing Director in developing marketing strategies/plans – Using market research and analysis to develop strategic plans that expand the business customer base and ensure the company maintains a strong presence across all verticals in the US.

• Supporting the UK Pro Manager in delivering the B2B programmes including building B2B PR content to support business customer acquisition, retention and lapsed customer/churn campaigns

• Administer social media accounts—scope and support the creation of content for consistent social media presence for B2B social media accounts. Manage the release for a consistent social media presence ensuring a measurable level of engagement and growth.

• Keeping informed of products and services - you must have ability to develop knowledge of the products and services being offered as well as a working knowledge of the vertical markets climate and competition to effectively implement strategies/plans. Ability to oversee current offerings and comes up with initiatives for new products or services.

• Managing suppliers - communicating with various media buyers, agencies, printers, and other services to help marketing projects come to fruition.

• Supporting the delivery of multi-channel marketing campaigns to support the launch and communication of new products and services to business customers.

• Supporting the Marketing Director on marketing planning, budget management and the delivery of board presentations.

• Owning of the overall US B2B marketing calendar, working closely with the marketing team to ensure projects, initiatives and tasks are documented and reported.

• Preparing and delivering results reports to the Marketing Director - including customer/consumer acquisition results against campaign and monthly forecasted targets.

• Working closely with the sales, customer success and customer support teams as one strong team to deliver on overall targets ensuring they have the quality of leads they need to drive conversions.

• Working closely with the Product and Tech teams to support launch of enhancements, new features, products and services on the Unbiased consumer and business customer websites, create new content and information to drive engagement, enquiries, subscriptions and revenue.

To succeed, you’ll need…

• Project Management experience—Scrum experience is a plus! Understanding and experience in project management platforms, including Asana, Jira and Miro, is very helpful.
• A passion for both B2B and B2C communications and the ability to quickly shift between the two audiences.
• Data and analytical mindset. Creativity is a must for every marketer. We want someone who can use that creativity to analysis and develop plans that meet the business growth goals and align leverage data to evaluate those plans.

Our Shared Values...

At Unbiased we have set of values that underpin the work that we do, we hope you’ll share these too!

• Be relentless about progress - working at pace to solve problems, navigate around blockers and prioritising company OKR’s.
• Own it and get it done – taking ownership of your projects, involving the right people at the right time and making meaningful contributions.
• Share and seek input – proactive in seeking and acting upon feedback. Being open, sharing knowledge and proactively communicating.

• Enjoy the journey – Ensuring cross-team collaboration and proactively celebrating achievements of your peers

How we’ll take care of you: 
 

• Brilliant Pension Contributions: We go above and beyond when it comes to helping you to save for your future. 
• Investment in your Development: Alongside in-house training, you’ll be allocated a generous yearly allowance to invest in your career development.
• Investment in your Wellbeing: Your wellbeing is a top priority for us, and you’ll be able to benefit an annual wellbeing allowance.On top of this, we have arranged for Private Medical Insurance for extra peace of mind.
• Social Events: We’re a social bunch so you can expect plenty of activities based in and around our vibrant office in the heart of Farringdon. 

 
The Usual Benefits:  
 

• Holiday: you’ll be allocated plenty of holiday to ensure that you have enough time to recharge, work-life balance is super important to us here (you’ll also have your birthday off as paid annual leave!)
• Flexible working: we’ll work with you to find the balance of office-based work and remote working 
• Private Medical Insurance
• Life insurance 
• Cycle to work scheme 

Equal Opportunity 

The best ideas are often the least expected and require new ways of thinking; that’s why our teams at Unbiased are made up of broad range of talented people. We are proud to be an equal opportunity employer. We do not discriminate based on race, ethnicity, colour, ancestry, national origin, religion, sex, sexual orientation, gender identity, age, disability, veteran status, genetic information, marital status or any other legally protected status.

Data Privacy

Personal information about unsuccessful candidates will be held for 12 months after the recruitment exercise has been completed, it will then be destroyed or deleted. We retain de-personalised statistical information about applicants to help inform our recruitment activities, but no individuals are identifiable from that data.

Once a person has taken up employment with Unbiased, we will compile a file relating to their employment. The information contained in this will be kept secure and will only be used for purposes directly relevant to that person’s employment. Once their employment with Unbiased has ended, we will retain the file in accordance with the requirements of our retention schedule and then delete it.

Agencies

As much as we appreciate the help, we’re using our own direct sourcing methods or we’re working with one of our carefully selected Agency Partners on this vacancy. To find out a little more about how we partner with agencies please email [email removed - click apply for more details] FAO our Talent Manager, speculative phone calls will not be taken by our team neither will CV submissions without Unbiased or the candidates expressed consent.