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Overview
£100000 - £135000
Cardiff, London or Remote (UK)
As Senior Market Research Manager, you’ll build and lead a team of Market Researchers embedded across Monzo. While you scale the team, you’ll be hands-on in delivering the deep customer and market insights that shape our product and growth strategies. You’ll champion robust market research and scale its impact to help us make money work for everyone. While our existing team excels at understanding our current users, you will be the expert on the non-user and the wider market, bridging the gap between where we are today and where we want to grow. What you’ll be working on Impacting strategy Partner with leadership to make sure teams are solving the right customer problems in the right ways based on market understanding. Deepen our understanding of Monzo’s diverse user base to make sure products resonate across different needs and behaviours. Lead competitive analysis and shape value propositions to tailor our brand voice for new global markets. Making sure your research team is working on the highest impact opportunities Translating market insights into commercial opportunities. Increase visibility of insights, making sure action is taken as a result across the organisation. Doing market research Doing and enabling primary qualitative and quantitative studies to analyse competitors, macro trends, pricing, and brand perception. Use quantitative methods like conjoint analysis, MaxDiff, and segmentation to help us sharpen and prioritise our plans (making use of Qualtrics or partnering with Data when relevant). Test and refine messaging and product positioning to ensure they resonate in market. Effectively partnering with external agencies when needed. Leading people Building the future of the Market Research discipline at Monzo. Managing our first team of Market Researchers, supporting 1-3 direct reports. Partnering with our Research Operations team to set the standard for the tools and processes needed for our Market Research discipline. Continually raising the standard of market research. Hiring brilliant, diverse people and ensuring they are onboarded to be quickly effective.