Special Projects Associate - CRM

CRM Associate - Special Projects
Competitive Salary + Bonus
London - Hybrid (4 days in office)

About Simmer

Simmer is a meal delivery service built on a simple idea: healthy food should taste extraordinary. Founded by brothers Simmy and Jhai with £10 of ingredients, the business has grown into one of the UK’s most compelling consumer startups and the fastest-growing food business in Europe (Financial Times 1000 List).

This is a founder-led business with serious momentum, a loyal subscriber base in the tens of thousands, and a clear ambition to become the defining brand in healthy eating. Having achieved over £75M ARR in 2025, we’re scaling fast and we’re now looking to build out the team that will take Simmer to the next level.

Why Join

• Work on one of the highest-leverage problems in the business
• Direct exposure to founder-level thinking
• Fast progression into higher ownership (if you’re good)
• No bureaucracy, high standards, fast feedback

The Role

This is a high-ownership operator role focused on turning lifecycle into a repeatable, revenue-driving system.

You’ll work directly on:

• building lifecycle journeys
• testing ideas fast
• improving customer behaviour week to week

You will be responsible for: turning strategy into execution shipping work quickly and improving performance through testing and iteration

If you’re the kind of person who wants:

• real ownership early
• exposure to commercial thinking
• and to see your work move revenue quickly this is the role.
  
  

What You’ll Own

1. Lifecycle Execution (Core Ownership)

You build and ship lifecycle journeys across:

• Email (Klaviyo)
• SMS
• Other relevant channels

Including:

• Welcome & onboarding
• Post-purchase / habit building
• Churn prevention & cancellation flows
• Win-back & reactivation

This is hands-on. You are in the tools.

2. Testing & Iteration

• Turn hypotheses into live tests quickly
• Improve flows through messaging, timing, segmentation
• Run continuous A/B testing across lifecycle moments
• Focus on what actually changes behaviour, not what looks good
  

3. Insight Generation

• Use data (Klaviyo, Shopify, behaviour) to understand:
• • where users drop off
  • what drives retention
• Feed insights back into the Retention Lead

4. Lead → Subscriber Support

• Support lifecycle improvements that drive conversion
• Work with Growth / Ecom on:
• • messaging
  • incentives
  • timing
    

5. Reactivation Support

• Build and improve win-back journeys
• Test ways to bring customers back efficiently
• Help identify high-value reactivation opportunities

What You Bring

• 2–4 years experience in CRM / lifecycle / growth/marketing
• Strong bias to action -you ship quickly
• A genuine interest in food, consumer products or the D2C space. You don’t need to be a chef, but you should care about what ends up on the plate and why it matters to customers
• A strong academic record from a top-tier university
• Strong commercial instinct
• Comfortable working hands-on in tools (Klaviyo or similar)
• Curious about customer behaviour and what drives it
• Commercial instinct (you care about impact, not just outputs)
• Able to operate in a fast, slightly messy environment