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Overview
£30000
Nottingham
Demand generation is being rebuilt from scratch by AI. The playbooks that worked two years ago are already outdated, and the ones that will win in 12 months don't fully exist yet. Beauhurst is looking for a Growth Associate who wants to be part of figuring that out: someone who experiments with AI tools, acts on what they learn and is energised by the idea that the job will look different in a year's time. We are building the leading provider of private company data in Europe. Private companies represent 80% of private sector employment and over 90% of revenues across Europe. They are the backbone of our economy – creating jobs, driving innovation, and generating the tax receipts that enable government services. Yet finding, collecting, and understanding information about private companies remains a significant challenge. We bridge this gap by providing our customers with comprehensive, up-to-date private company information. Our online platforms and API help our clients to discover, track and understand these companies. This empowers them to take informed action, whether they're offering services or funding to help companies grow, crafting supportive policies, or making better decisions through deeper understanding of the economic landscape. We work with venture capital firms, big financial institutions, leading universities and the Government to help them find and work with companies that drive disruption and innovation across the economy. This is a hands-on role at the centre of our go-to-market operation. You'll work with the wider marketing team to plan and run campaigns that generate demand and support our sales and BD teams. Day to day you'll be: Building and running campaigns across email, nurture and paid channels Supporting our BDR and sales teams with the right content and sequences at the right time Using AI tools to write faster, test smarter and automate the repetitive stuff Spotting what's not working, forming a view on why and acting on it quickly Driving and supporting events including webinars, conferences and industry roundtables, from planning and promotion through to follow-up We're not looking for someone to follow a fixed playbook. We genuinely believe demand marketing will look significantly different in 12 months. This role will flex and evolve with that, and the right person will find that exciting rather than unsettling. There is a clear growth path into a senior demand generation role as the team and function scales.