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Digital Marketing Manager

Book Aid International

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Posted 18 hours ago

Join Book Aid International and use your digital marketing skills to help create a more equal world through the power of books.

Overview

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£36000 - £39000

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London and hybrid

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Organisation summary Book Aid International is a UK registered charity which shares the power of books and helps create a more equal world.

Role Summary

  • Maximise reach, engagement, and fundraising income across all digital channels
  • Lead day-to-day digital activity
  • Shape connections with supporters, publishers, and audiences

Role Requirements

  • Proven digital marketing experience
  • Strong analytical skills and a data-informed approach
  • Experience in digital fundraising or charity sector
  • Excellent copywriting skills and engaging content creation
  • Knowledge of GDPR as it applies to digital marketing

We are looking for a creative and data-driven Digital Marketing Manager to maximise our reach, engagement and fundraising income across all digital channels. This is a hands-on role at the heart of our Income and Engagement Team, leading day-to-day digital activity while helping shape how we connect with supporters, publishers and other audiences.

Salary: £36,000 – £39,000 depending on experience

Contract: Permanent

Place of work: London and hybrid

Closing date: 28 June, 2026 11:59 pm

Team: Income and Engagement

Hours: Full-time

The postholder will lead on: Social media, email marketing, SEO, website management and paid advertising Digital fundraising campaigns and supporter journeys Data, analytics and optimisation across all digital channels Integrated campaigns in close collaboration with the Brand Manager and Individual Giving Manager

We are looking for someone with proven digital marketing experience, strong analytical skills and a data-informed approach, experience of digital fundraising or the charity sector, excellent copywriting skills and an eye for engaging content, and knowledge of GDPR as it applies to digital marketing.

If this sounds like you, we’d love to hear from you. For full details about the role, including details on the recruitment process, please download the Role Description below. For us to continuously assess the diversity of our candidates and workforce, we kindly ask you to complete voluntary Equality and Diversity monitoring form.

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