Monetization Strategy & Operations Lead

Job Overview About your skills Commercial Strategy: You connect customer behavior, product strategy, pricing, lifecycle marketing, and financial performance to develop monetization strategies that drive sustainable growth. Executive Influence: You build trusted partnerships across Product, Marketing, Analytics, Finance, and Engineering, effectively aligning senior stakeholders around strategic priorities while constructively challenging assumptions when needed. Systems Thinking: You see beyond individual initiatives and understand how pricing, packaging, promotions, retention, and product investments work together to optimize long-term customer value. Leadership & Decision Making: You balance analytical rigor with practical judgment, leading teams through ambiguity while providing clear direction, prioritization, and accountability.

About this role As the Monetization Strategy & Operations Lead, you will drive commercial strategy that connects pricing, promotions, lifecycle marketing, packaging, and customer retention into a unified monetization roadmap. Reporting to the Sr. Director of Pricing & Monetization, you'll partner across Consumer Growth, Product, Marketing, Analytics, Finance, and Engineering to prioritize the initiatives that maximize revenue, customer lifetime value, and long-term business growth. This role offers the opportunity to shape the future monetization strategy for an integrated Udemy and Coursera consumer business.

What you’ll be doing Evolve the consumer monetization strategy across Marketplace, Subscription, and future integrated product offerings. Lead commercial planning, prioritization, and operating cadence across pricing, promotions, lifecycle marketing, packaging, and retention initiatives. Establish business performance reviews, forecasting processes, and commercial diagnostics that inform executive decision-making. Partner with Consumer Growth, Product, Marketing, Pricing, Analytics, Finance, and Engineering to identify and prioritize the highest-impact revenue opportunities. Evaluate tradeoffs across conversion, ARPU, customer lifetime value, retention, profitability, and long-term growth. Foster a culture of data-driven decision making, operational excellence, and continuous improvement across the Monetization organization.

What you’ll have Bachelor's degree in Business, Economics, Finance, Marketing, or a related field; MBA or advanced degree is a plus. 8–10+ years of experience in strategy, monetization, consulting, pricing, growth, ecommerce, SaaS, or consumer technology. Experience leading cross-functional strategic initiatives with measurable business impact. Demonstrated ability to influence senior leaders and align multiple organizations around complex decisions. Strong financial modeling, forecasting, and analytical skills. Experience managing high-performing teams and developing talent. Excellent executive communication and presentation skills. Ability to thrive in a fast-paced, ambiguous environment while balancing short-term execution with long-term strategy.