Marketing Executive

The Marketing Executive will help bring our mission to a wider audience, build trust and awareness in the TALO brand and generate sales enquiries that support the company’s growth.

Reporting to the Marketing Director, you will work across the full breadth of the marketing function. Content and copywriting are central to the role, alongside brand and design, digital channels, direct marketing, events and performance reporting.

The role sits at the operational heart of marketing. You will turn strategic direction into high-quality work, manage day-to-day activity and help the business understand what is working. This is a fast-paced, hands-on role with the opportunity to make a visible contribution to TALO’s growth and mission.

Interested in finding out more? Read on to see what the role involves and who we are looking for.

What you will own

Copywriting and Content

• Create engaging content for TALO’s website, LinkedIn and wider marketing channels
• Research and produce case studies, testimonials, brochures, award entries and supporting marketing materials
• Interview customers and stakeholders, identify compelling insights and manage content approvals

Brand and Design

• Produce high-quality branded artwork using InDesign and Canva, including brochures, case studies, social graphics, emailers, sales sheets and event materials
• Proofread content and check completed work against briefs
• Act as a custodian of the TALO brand, supporting colleagues and partners to use it consistently
• Coordinate external design partners where required

Digital & Social Media

• Manage TALO’s LinkedIn content calendar, publishing, engagement and performance monitoring
• Support Director LinkedIn profiles and contact-building activity
• Maintain content across TALO’s website, YouTube and Instagram
• Monitor website and social-media analytics to identify opportunities for improvement

Reporting and Performance Monitoring

• Track marketing KPIs, enquiry sources and campaign activity
• Produce the monthly marketing performance dashboard and maintain the marketing calendar
• Use Google Analytics and other reporting tools to evaluate performance
• Support external marketing agencies and partners with live projects

Direct Marketing

• Maintain and segment the marketing database for targeted communications
• Produce and evaluate TALO’s newsletter and email-marketing programme

Events and Exhibitions

• Coordinate event logistics, suppliers and display materials
• Produce high-quality commercial and thought-leadership presentations
• Attend events and exhibitions where required

Skills, knowledge & experience

Strong copywriting and editorial capability are the priority for this role. A technically minded candidate who is comfortable learning new systems and taking on areas such as InDesign, website management, graphic production and analytics would be a strong advantage. Training and support can be provided in these areas where required.

Essential

• Relevant experience in a B2B marketing environment, ideally involving technical products, services or subject matter
• Exceptional written English, including concise copywriting, excellent grammar and the ability to improve material produced by others
• Translating complex or technical information into clear, engaging content for professional audiences
• Strong attention to detail and consistently high standards of accuracy
• Brand custodianship, with the judgement and initiative to maintain and elevate a brand across every marketing asset
• Hands-on understanding of LinkedIn as a principal B2B marketing channel, including content development and performance monitoring
• An enquiring mind, with the confidence to interview customers and stakeholders, ask effective follow-up questions and uncover compelling insights
• Sound marketing judgement and the confidence to test ideas, learn from results and adapt the approach where there is no single right answer

Desirable

If you bring any of the following skills or experience, it would be an added bonus:

• Experience in construction, housebuilding, property or another built-environment sector
• InDesign, Canva or other graphic-design and artworking experience
• Website content management and experience supporting website-development projects
• Experience using Google Analytics or equivalent reporting tools
• Video content production and editing
• Experience using a marketing database or CRM for segmentation and email marketing
• Event and exhibition coordination
• Experience using AI and other tools to improve marketing productivity while maintaining accuracy, originality, judgement and brand voice

Ways of working

Alignment with our values is at least as important as technical skill, and it is something we assess first. Specifically, we are looking for someone who:

• Takes ownership and follows through
• Collaborates openly and constructively
• Communicates clearly and confidently
• Is naturally curious and asks thoughtful questions
• Acts proactively and identifies opportunities
• Uses sound judgement and challenges convention
• Is organised, adaptable and dependable
• Pays close attention to detail and holds themselves to a high standard

Our commitment to inclusive hiring

TALO is committed to building a team that reflects the diversity of the communities we build for. We welcome applications from all backgrounds and are committed to a fair, inclusive and consistent hiring process for every candidate. If you require any adjustments or additional support at any stage of the process, please let us know and we will do everything we reasonably can to accommodate you.