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Join Oatly, the innovative oat drink company, as a Paid Media Specialist and contribute to our mission of promoting sustainable and healthy living.
Overview
Salary
No salary declared 😔
Location
Malmö, Sweden
Expires
Expires at anytime
Organisation summary
Oatly is the original oat drink company from Sweden on an exciting mission to boost the consumption of oat drinks. Centered on sustainability, health, and transparency, we endeavor to offer healthier solutions that do not strain our planet's resources. We provide a dynamic, supportive work environment to foster innovation and welcome varying perspectives.
Role Summary
- Plan, set up, and run paid media campaigns, primarily on social platforms
- Handle day-to-day operational activation of campaigns
- Monitor, optimize, and scale campaigns based on performance data
- Perform A/B testing on audiences, creatives, and messaging
- Track, analyze, and report on campaign performance to draw actionable insights
Role Requirements
- 2 to 5+ years of practical experience managing paid media campaigns on digital platforms
- Understanding of performance marketing metrics and use of tracking and analytics tools
- Budget management experience
- Fluency in English
Application Process Details
- Apply through our application system.
Hello potential future Oatly employee! We are Oatly, the original oat drink company from Sweden, and we're on a mission to keep the momentum going and the oat drink flowing. Sustainability, health, and transparency are the core values that guide everything we do. We exist to make it easy for people to eat better and live healthier lives without recklessly taxing the planet’s resources.
The role: As a Paid Media Specialist, you will plan, set up, and execute paid media campaigns with a strong focus on social platforms. You'll handle the day-to-day operational activation of campaigns, monitor, optimize, and scale campaigns based on performance data, manage budgets efficiently, and ensure proper allocation across channels and markets. You will also conduct A/B testing on audiences, creatives, and messaging, collaborate with the Media team to ensure strong ad performance, track, analyze, and report on campaign performance, and turn data into actionable insights and recommendations for continuous improvement.
Job requirements: We are looking for someone with 2 to 5+ years of hands-on experience managing paid media campaigns within digital platforms, strong operational expertise in paid media advertising, especially on social media advertising platforms like Meta, TikTok, LinkedIn, Pinterest, YouTube, Snapchat, Reddit, etc. You should have a solid understanding of performance marketing metrics, experience with tracking and analytics tools such as Meta Pixel, LinkedIn Insight Tag, Google Analytics, etc., and budget management experience. Fluency in English is required; Swedish is a plus but not necessary.
Benefits: We offer a dynamic and supportive work environment where you can be a part of a company that values sustainability and innovation. We encourage our employees to bring their unique perspectives and skills to the table to help us drive the plant-based revolution.
To apply, please use our application system. We value diversity and are committed to creating an inclusive environment for all employees.
