The world would be a better place if we ate more of it. Problem is, with dodgy chocolate around that's full of more e-numbers than ingredients, we can't.
But just imagine chocolate full of palm oil, a thing of the past. Cocoa farmers fairly paid. Crap days, magically forgotten about. All through the power of chocolate. That's a world we want to live in. So we decided to make it happen.
A better world, filled with better ingredients, better ethics, and better chocolate. So we can all eat chocolate whenever we dam well please.
And then, well, let's just see what happens...