The story

The idea was born when our CEO, Toby, was working in Southern India with a charity helping people who work on landfill sites as ‘pickers’. Their job is to gather potentially reusable items and sell them on to be turned from rubbish into something useful again.

Some of the waste plastics retrieved by the pickers were put into potholes, petrol poured all over them, and the rubbish set alight until the plastics melted into the craters to form a makeshift plastic pothole filler.

Toby thought that our councils might ‘frown upon this’ the UK! So, he got together with two friends, Nick and Gordon, and formed MacRebur®. We came up with our innovative idea to take a mix of waste plastics, pelletise them and add them into the making of an enhanced asphalt road.

After 18 months of testing and trials, we had our product ‘MR6’: It is within British and European standards and is a patent pending, high performance, asphalt binder additive that enhances the roads we drive on today.