Back in 2013, a small group of people came together to bring one vet'ss idea to life. They set out to solve a problem at the heart of pet food: despite the overwhelming choice of one-size-fits-all food in the shops, there was never anything that could tick all the boxes.
Long lists of mysterious ingredients on the label only made things more complicated, there had to be a better way to feed dogs right. And so tails.com began, assembling a crack team of experts including vets, nutritionists and engineers (and their dogs) to develop a super-smart way to create a unique recipe for every single dog, yes, even yours.
From your dog's weird preference for whiffy fish smells, to that itchy skin condition, your dog's tails.com recipe is based on information only you could know.
Changing the world of pet food for good
Our four-legged friends don’t miss out on the great Escape 100. Tails.com is on a mission to help our dogs live longer, healthier and happier lives with their unique blend of food. They create tailored, nutritious dog food and deliver it straight to your door, based on a bespoke recipe for your dog. They also provide health advice and a range of toys, treats and dental care. What’s not to love? Not only will you be part of a mission to help our beloved pups, Tails.com was also highly regarded by their Tribe for their flexibility and remote-first approach.
380k+
people visit our site every month!
£11m
The amount we've raised in funding.
4m
The amount of unique recipe meals we deliver each month
Working hours
Nomad friendly
Compressed hours
Enhanced holidays
Bonus
Financial coaching
Gym budget
Private health care
Maternity policy
Paternity policy
Coaching