Brand Marketing Consultant and Advisor

An exciting and rare opportunity to work with a rapidly growing SaaS startup creating systemic change in the world. Provenance is the market leader in enabling transparency on the social and environmental impact of consumer products through a B2B2C software solution. We’re looking for a Brand Marketing Consultant to help us grow, simplify and unify the Provenance brand across all of its many digital touchpoints. You’ll be working closely with different teams across the company, and contributing significantly to our marketing and product work streams.

Working as a Brand Marketing Consultant and Advisor at Provenance you will:

• Guide the Provenance brand refresh (B2B2C brand) & manage its rollout across all the relevant touchpoints working closely with the team.
• Be our experienced go-to person for our brand creative direction incl. styles, copy, touch points and experiences.
• Be a champion for the needs of our customers (brands!), providing expert insights on how we can best deliver them value from your experience in building consumer facing brands.
• Be the brand guardian for Provenance.

Location: Preferably London or U.S.A (East coast). Open to fully remote candidates outside of these areas as long as can be available to collaborate on a UK time zone.

Role type: Consulting / freelance.

Our budget: We are not looking for branding agencies, but freelance individuals. For the initial brand refresh project (not including the time of our internal team and additional freelancers needed to execute) we are budgeting ~£15k, then opportunities for further fees or share options for ongoing support.

Your availability: Must be able to work on a part-time basis and available from May 2023.

Requirements

About you

You’re an experienced brand consultant looking for projects that have a positive global impact. You believe in the potential for technology and brands to help solve systemic challenges and enable positive change for people and planet. This role is ideal for someone who enjoys being hands-on, working in a fast-paced environment, and can demonstrate excellent attention to detail. We’re looking for someone who has:

• A huge passion for sustainability and social impact.
• Worked on brand marketing with startup or scale-up B2B tech / software platforms (added bonus if you have B2B2C SaaS experience).
• Built an online-first e-commerce brand so you can relate to our target customer who will use our brand (added bonus if it has been within the beauty and personal care space).
• Successfully grown brands and communities through modern channels (e.g. TikTok, Instagram).
• Not afraid to be hands on crafting copy and art directing social posts, working with a talented team.
• Led a team (and collaborated with a project manager) to ensure the successful delivery of a branding project.