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Digital Marketing Manager

bevi

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Posted over 30 days ago...

Join Bevi as a Digital Marketing Manager and lead innovative strategies to revolutionize the beverage industry

Overview

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No salary declared 😔

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Boston United States

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In-person- Boston United States

icon Expires

Expires at anytime

Organisation summary

Bevi is a pioneering company transforming the beverage supply chain with their IoT-enabled smart water machines. A champion of sustainability, they aim to replace single-use water bottles and have grown exponentially, backed by over $160M in venture funding. Join a company that values environmental responsibility and is committed to innovation and hypergrowth in sustainable beverage solutions.

Role Summary

  • Develop and implement digital marketing strategies to amplify lead generation and customer engagement.
  • Manage and optimize online advertising campaigns across diverse digital channels.
  • Analyze performance metrics and apply data insights for campaign improvement.
  • Create compelling content and oversee its distribution to align with brand and marketing goals.
  • Work collaboratively with various teams to deliver integrated digital campaigns.
  • Monitor website analytics, user behavior, and optimize conversion rates.
  • Stay abreast of digital marketing trends, regulatory changes, and industry practices.
  • Handle budgeting, track expenses, and maximize campaign effectiveness.
  • Report progress and insights to senior management regularly.

Role Requirements

  • Bachelor's degree in a relevant field.
  • At least 5 years of B2B digital marketing experience.
  • Proficiency in Google Ads, Meta Ads, LinkedIn Ads.
  • Strong analytical and problem-solving skills.
  • Experience with Hubspot is a plus.
  • Excellent communication and organizational abilities.

Benefits

  • Competitive medical, dental, and vision insurance.
  • 401(k) with company match and eco-friendly investment options.
  • Generous flexible PTO, holidays, and sick leave policies.
  • Substantial fully paid parental leave.
  • Employer-paid disability and life insurances.
  • Wellness, phone, and commuting stipends.
  • Unlimited access to Bevi machines and commitment to sustainability initiatives.

Bevi is on a mission to disrupt the beverage supply chain and replace single-use water bottles with smart water machines. Thousands of companies use Bevi to sustainably provide their employees with pure, sparkling, and flavored water at work. As the market leader in IoT-enabled beverage machines, we’ve raised over $160M in venture capital and we have grown tremendously each year since launch. In addition to maintaining hypergrowth with our current product line, Bevi is heavily investing in new product development.

Bevi is looking to add a Digital Marketing Manager to our team. In this role, you'll be responsible for developing and executing digital marketing strategies to drive lead generation and customer acquisition. You'll manage online advertising campaigns and analyze key performance indicators. Additionally, you'll monitor website analytics, stay updated on industry best practices, manage budgets, and provide regular reports to senior management. If you're passionate about contributing to Bevi's mission of disrupting the beverage supply chain and reducing single-use plastic, we'd love to have you on board!

Role and Responsibilities

  • Develop and execute comprehensive digital marketing strategies to drive lead generation and customer acquisition.
  • Oversee the planning, implementation, and optimization of online advertising campaigns across various channels, including social media, search engines, and display networks.
  • Analyze key performance indicators (KPIs) and use data-driven insights to continuously improve campaign performance and ROI.
  • Manage and coordinate the creation of engaging and compelling content for digital platforms, ensuring alignment with brand guidelines and marketing objectives.
  • Collaborate with cross-functional teams, including brand, content, and operations, to ensure seamless execution of integrated digital campaigns.
  • Monitor and report on website analytics, user behavior, and conversion rates, providing recommendations for website optimization.
  • Stay informed about changes in digital marketing regulations, privacy laws, and industry best practices to ensure compliance.
  • Budget management, tracking expenses, and ensuring efficient allocation of resources to maximize campaign effectiveness.
  • Develop and present regular reports to senior management, summarizing key metrics, performance trends, and actionable insights.

Requirements

  • Bachelor's degree
  • 5+ years of B2B digital marketing experience (Google Ads, Meta Ads, LinkedIn Ads)
  • Exceptional analytical ability and problem solving skills
  • Understanding of general B2B marketing objectives
  • Motivated team-player who is willing to collaborate with multiple members of the marketing team
  • Experience with Hubspot a plus
  • Outstanding communication and organization skills

Benefits

  • Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
  • 401(k) with company match, and environmentally responsible investment options
  • Flexible PTO plus 9 company holidays, and additional paid days for sick leave, etc (including sustainability or social justice volunteer events)
  • Generous fully paid parental leave for both birth parents and non-birth parents
  • Fully employer paid disability and life insurances
  • Wellness and fitness reimbursements
  • Monthly stipends for cell phone use and commuting costs
  • Onsite snacks and (of course) unlimited Bevi ... plus composting and terracycling, too
  • Happy hours, pancake breakfasts, Hero awards - and more!
  • Join a team that shares our Bevi Core Values:
  • Put Customers First
  • Be Great to Work with
  • Raise the Bar Together
  • Act Like You Own the Business
  • Be Curious and Ask Why
  • Champion Sustainability
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