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Performance Marketing Manager m/w/d

Ecotone UK

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Posted over 30 days ago...

Join Ecotone as a Full-time Performance Marketing Manager and elevate your career with a company celebrated by its employees for being a great place to work

Overview

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No salary declared 😔

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Augsburg, Germany - Bremen, Germany

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In-person- Augsburg Germany,Bremen Germany

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Expires at anytime

Ecotone, an organization officially certified as an 'attractive employer' based on exceptional employee feedback, is on the lookout for a dedicated Performance Marketing Manager to join their dynamic team in Bremen or Augsburg. As a company, Ecotone is dedicated to maintaining a corporate culture that nurtures growth and satisfaction, ensuring that every team member has the opportunity to thrive.

Role Summary:

  • Develop a comprehensive digital performance and brand media strategy aligned with company goals and KPIs.
  • Expand and optimize digital performance channels to boost online sales and manage forecasts.
  • Execute and manage paid social media campaigns across platforms like Meta, TikTok, and Pinterest, as well as online video advertising on YouTube.
  • Continuously monitor and optimize marketing campaigns, leveraging A/B and multivariate tests for maximum effectiveness.
  • Utilize analytics tools to measure marketing performance and generate insightful reports.
  • Analyze competitor activities and assess brand performance in the market.
  • Collaborate with various marketing teams to ensure integrated and coordinated efforts.

Role Requirements:

  • Relevant degree or training in communication, marketing, or digital media, or professional experience in performance marketing.
  • Proficiency in marketing tools and platforms like Google Ads, Facebook Ads Manager, and Google Analytics.
  • Expertise in SEM, SEO, social media advertising, and display advertising.
  • Experience in website and landing page optimization.
  • Strong communication skills and a hands-on, structured approach to work.
  • Fluency in German and good English language skills.

Application Process Details:

  • Submit your application with salary expectations and earliest starting date through our online applicant portal.
  • Ecotone is an inclusive employer welcoming applicants of diverse backgrounds.
  • Contact Jessica Bartneck for any inquiries at [email removed - click apply for more details].

Ecotone is looking for a full-time Performance Marketing Manager to be based in either Bremen or Augsburg.

The role: You will be responsible for the development of a comprehensive digital performance and brand media strategy based on clear goals and KPIs. You will design, expand and optimize our digital performance channels, keeping an eye on our online sales and forecasting. You will manage paid social media (Meta, TikTok, Pinterest) and possibly online video advertising campaigns (Youtube) to increase reach and engagement and target specific audiences. You will continuously monitor and optimize marketing campaigns, including testing ads, adjusting audiences, and fine-tuning keywords. You will use analytics tools to measure the performance of marketing activities and create regular reports. You will monitor competitor activities and analyze how the brands perform in relation to the competition. You will work closely with other marketing teams, including the online shop manager, social media manager, designers, and developers, to ensure seamless integration and coordination of marketing activities.

Job requirements: You have completed a degree or comparable training in the field of communication, advertising copy/marketing or digital media or have professional experience in performance marketing. You have knowledge of using marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, Amazon Admanager. You have comprehensive knowledge in the various areas of digital marketing, including search engine marketing (SEM), search engine optimization (SEO), social media advertising, display advertising. Ideally, you have experience in optimizing websites and landing pages. You have experience in conducting A/B tests and multivariate tests to maximize the effectiveness of marketing campaigns. You are strong in written and oral communication. You convince with your hands-on mentality and work in a structured and self-responsible manner. You have impeccable knowledge of the German language and good English skills.

Benefits: We are a 'Great Place to Work' and officially certified as an 'attractive employer'. We are particularly proud that this award is based 100% on the feedback of our employees, who commit themselves daily with joy and sincere conviction. To ensure this remains the case, we strive for a corporate culture in which everyone finds room to unfold.

Application details: If you are interested, we look forward to your application stating your salary expectations and your earliest possible starting date here via our online applicant portal. The Allos Hof-Manufaktur is an inclusive employer. It is important to us to employ a diversity of employees with the most diverse backgrounds. Therefore, this job advertisement is aimed at all applicants (m/f/d). You have a disability or a restriction and would like to apply? Then you are very welcome with us. We know that we are not yet completely barrier-free, but we are working on it. Let's talk about how we can eliminate this barrier together and if necessary find an individual solution. The contact person for this position is Jessica Bartneck. If you have any questions, you can send an email to [email removed - click apply for more details].

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