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E-Comm Growth Manager

Citizens of Soil

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Posted 3 weeks ago

Expired

Calling all Marketing Managers! Join a visionary start-up as an E-Comm Growth Manager and revolutionize the DTC space with your expertise

Overview

icon Salary

£40000 - £50000

icon Location

Hybrid with office in central London in Farringdon.

icon Expires

Expires at anytime

Organisation summary: Citizens of Soil is a pioneering start-up on a mission to transform commodities into communities, dedicated to delivering the finest extra virgin olive oils while promoting sustainability and diversity. We offer a dynamic work environment that fosters inclusion, innovation, and a deep sense of purpose beyond business success. Join us to contribute to a fairer, more sustainable, and flavourful future.

  • Role Summary:
    • Lead and manage all aspects of our Direct-to-Consumer (DTC) business, including our website, email marketing, and online Olive Oil Club membership program.
    • Utilize data and analytics to drive growth and make strategic decisions.
    • Collaborate with brand, marketing, and operations teams, and manage an e-comm agency for advertising and development support.
    • Uphold and advance the company's mission and ethics focused on community and planetary benefit.
  • Role Requirements:
    • 3+ years of experience in e-commerce roles for similar brands.
    • Proficiency with Shopify, Klaviyo, and subscription tools like Recharge.
    • A results-oriented mindset with a track record of impactful successes.
    • Strong analytical skills, research aptitude, and accountability.
    • Adaptability to fast-paced changes and challenges.
    • Proactive, independent, and collaborative working style.
    • Passion for food and drink, and alignment with our mission and ethics.
    • Legal right to work and live in the UK, with the ability to commute to central London.
  • Application Process Details:
    • Send an email to [email removed - click apply for more details] with your CV and a short note explaining why you would be an asset to our startup, and mention a DTC brand that inspires you.

About the role:

  • Role: E-Comm Growth Manager
  • Contract: Permanent FT
  • Hours: Mon-Fri (Flexible working hours)
  • Salary: £40-£50K
  • Location: Hybrid with office in central London


How to apply:

Please send us an email by clicking Apply with your CV along with a short note with your CV attached telling us why you’d be an asset to our start-up and what other DTC brand you feel we could take inspiration from.

What we’re looking for:

An experienced E-commerce / Growth Manager to own our DTC business, including both the website, email marketing, and our online membership programme, The Olive Oil Club.

This person will love data and be analytical, helping us grow the business by provoking the right questions and making smart decisions.

This is an e-comm “generalist” role, in that it will include user experience, e-comm design, and conversion optimisation.

This person will report directly into the founders and work in close collaboration with team members in brand & marketing as well as operations. You’ll also manage an e-comm agency to support you with advertising and development.

The ideal candidate:

  • Has 3+ years working in an e-comm role for a similar type of brand.
  • Is very comfortable working with Shopify, Klaviyo, and ideally a subscription tool (e.g. Recharge).
  • Is results-orientated and can demonstrate a track record of wins that have impacted previous business.
  • Enjoys a bit of research, digging into data, and seeking out solutions.
  • Has strong accountability and a solid work ethic.
  • Has a positive attitude and a tenacious character; things in our business can change quickly, so being comfortable reacting fast to unexpected opportunities and challenges will make this job exciting for you.
  • Proactive, independent and autonomous, whilst also friendly and collaborative in a small team and with our most valued partners.
  • Aligned with the mission and ethics of Citizens of Soil, specifically wanting to progress a mission around turning a commodity into a community to benefit people and planet.
  • Enjoys working in small, entrepreneurial, start-up environments.
  • Loves food & drink (it’s nice to take pleasure in what you do!)
  • Has a current right to work and live in the UK.
  • Can regularly commute into the central London office (Farringdon).

Your duties will include:

  • CMS: Manage all of the front-end elements of our e-comm platform (Shopify), ensuring that the core funnel, landing pages, and emails are consistent with our brand and offer a top user experience.
  • Email: Build and send emails (flows and campaigns in Klaviyo).
  • CRO: Use analytics tools to review, test, and optimise every touchpoint on a regular basis.
  • Membership experience: Work closely with the wider team to ensure seamless experience for our valued Olive Oil Club members, from solid communication, surprise perks, and general support to prevent confusion or errors for a more seamless ongoing journey for our Citizens.
  • Content: Work with marketing to get copy and design, and then make sure every piece of content, from product thumbnails to blog articles, are well-crafted, engaging, and meticulously formatted for brand consistency.
  • SEO: Own the on-page strategy (keyword relevance, internal linking, technical requirements), using data to drive ideas for the marketing & content creation team.
  • Merchandising: Set up all new products, up/cross-sells, and bundles—looking for opportunities to grow the basket size and get people excited about our EVOOs.
  • Design and visual communication: Our brand aesthetic is everything, so you’ll work with the team to get assets and templates, but you will also be using Canva or Figma to spin up basic website and email graphics as needed.
  • People & planet: Be a champion of our sustainability ethos and look at every decision from an impact lens.


In return, you’ll get:

  • 28 days holiday, in addition to bank holidays (FT).
  • An opportunity to grow within a scaling business.
  • Flexibility to support your work-life balance.
  • The sense of purpose that comes from working for something bigger than the business itself.
  • The finest extra virgin olive oils we can source (we’ll keep you stocked up with the good stuff)!


Diversity & inclusion:

At Citizens of Soil, our vision is for a more fair, sustainable, and flavourful table. And that starts with our team. We’re cultivating a culture of inclusion because we know we need a diverse team to learn and grow. We embrace your unique contributions and will work to ensure you feel a sense of belonging.

We're an equal opportunity employer. All applicants will be considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, or disability status.

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