Product Marketing Lead

About YunoJuno 

YunoJuno powers The Future of Work. What started as a platform to connect the best freelancers with forward-thinking companies has now redefined how businesses source and manage their entire contingent workforce. Whether it’s building a new department at a creative startup or building an enterprise solution for the world’s largest communications network, we use technology to power the freelance revolution.

About the role: 

We’re seeking a commercially-focused Product Marketing Lead to help position YunoJuno as the leading solution across key categories and industries.

Reporting into the Head of Growth, the ideal candidate is an exceptional story-teller who can articulate complex product offerings through compelling messaging that appeals to multiple target audiences and channels.

A true cross-functional expert, our new Product Marketing Lead will be the glue that binds Sales, Marketing and Product together to generate pipeline.

If positioning, messaging and competitive differentiation are your bread and butter, we'd love to hear from you.

• Partner with Sales and Marketing to refine value proposition, messaging and go-to-market strategy, ensuring alignment with overall commercial goals and market trends 
• Conduct regular market research to understand our competitor’s current and future strategies
• Develop strategic, insight-driven go-to-market plans for new product initiatives to drive demand generation and product adoption
• Provide messaging frameworks, content and collaterals to help articulate our unique value proposition across multiple channels and mediums
• Validate hypothesis on messaging effectiveness through quantitative performance data and/or customer interviews

Requirements: 

• Extensive experience in B2B product marketing 
• Excellent written and verbal communication skills
• Proven expertise in setting positioning and messaging direction 
• Proven experience working with complex product solutions for various buyer profiles
• Ability to work cross functionally, in particular with Sales and Product teams
• Strong understanding of the SaaS marketing channel mix, including Performance, E-mail, Events, Social and in-app messaging.
• Experience in Contingent Workforce or HR Tech is a big plus
• Product Marketing Alliance or Reforge certification desirable but not essential

Why YunoJuno?

Aside from our people, culture, and mission, there are a variety of additional benefits that help make YJ a great place to work! Benefits include:

• 💻 MacBook
• 🏝️ 25 Annual Allowance + Bank Holidays
• 🎂 Birthday Off & Birthday Voucher
• 💰 Company Pension Scheme
• 🏥 Healthcare Insurance with Vitality (upon completion of probation)
• 👓 Free Eye Test
• 🚴 Cycle to work
• 😎 Plus many more!

Where to from here

At YunoJuno we value diversity and believe that teams with diverse backgrounds, experiences, and identities are the strongest. We welcome applicants from all walks of life and encourage those with alternative identities, backgrounds, and experiences to apply for our vacancies.

Our commitment to fairness and accessibility is reflected in our hiring princess. We are happy to accommodate any requests to meet your requirements during the hiring process. We strive to ensure all candidates have equal opportunities to succeed.

Interview Process

• Discovery Call with Talent Partner
• 1st Stage - 30 minute GoogleMeets call with Michi Tropeano (Head of Growth)
• 2nd Stage - 90 minute Live Task interview via GoogleMeets with Michi Tropeano (Head of Growth) 
• Executive Review with Akua Appiah-Ampofo (HR) + Runar Reistrup (CEO)