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Email Marketing Specialist

TOMS

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Posted over 30 days ago...

Join TOMS to harness the power of email marketing in enhancing lives and be part of a mission-driven eCommerce team

Overview

icon Salary

£70000 - £78000

icon Location

US HQ - Hybrid

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icon Expires

Expires at anytime

At TOMS, we are committed to creating a better tomorrow by integrating our business with a powerful cause: improving mental health access worldwide. By joining us, you're not just starting a job, you're making a difference. Our unique blend of commerce and philanthropy has created a community of loyal supporters and employees who are passionate about our mission.

  • Lead the HTML coding, testing, and scheduling of weekly email marketing campaigns.
  • Design and build engaging email content in collaboration with internal teams.
  • Implement A/B testing strategies to optimize email performance.
  • Manage eCommerce promotions in Shopify and support loyalty, direct mail, and SMS initiatives.
  • 3-5 years of HTML email coding experience, including responsive design for mobile.
  • 3-5 years in email design utilizing tools like Figma and Photoshop.
  • Ability to multitask and show initiative in a fast-paced environment.
  • Proficiency in MS Office and Web Analytics, with a preference for Google Analytics.
  • Experience with email marketing in fashion/retail and platforms like Listrak is a plus.
  • Strong design skills with programs like Figma and Photoshop.

This contract-to-hire position offers a competitive salary ($70-78K), an annual bonus, and a hybrid working model. Perks include a home office stipend, comprehensive health benefits, a 401K match, generous PTO, Half-Size Fridays, free shoes, employee discounts, wellness resources, anti-racism education, and volunteer opportunities.

TOMS is in business to improve lives. When you wear or work with TOMS, you help fund access to mental health resources for the millions of people who need them.

The Role: The Email Marketing Specialist is a vital role for the TOMS Americas eCommerce business, on the Retention marketing team. This role leads all HTML coding, testing, and scheduling on weekly email marketing messages. The Email Marketing Specialist designs and builds emails messages and coordinates content in partnership with internal teams. This role is responsible for implementing A/B testing strategies including segmentation, subject lines and send times. This role will also be responsible for building all eCommerce promotions in Shopify and helping with loyalty, direct mail, and SMS operations.

Job requirements: 3-5 years of experience with HTML coding for email (including mobile devices), 3-5 years of experience in email design (Figma/Photoshop), Ability to Multitask in a fast-paced environment and display follow through and initiative, Proficiency with MS Office (Excel, Word, Outlook) required, Knowledge of Web Analytics required (Google Analytics preferred), Prior experience with email marketing is required (fashion/retail preferred), Knowledge of email marketing platforms (Listrak Preferred), Solid experience with design programs (Figma/Photoshop preferred).

Benefits: This is a contract to hire role with a target yearly salary range of $70-78K depending on experience, plus an annual bonus based on the company's performance, Hybrid work environment - work from home most days and come into our Culver City, CA office 1-2 x a week to meet with your team (bring your pup too!), A $600 stipend when you join to furnish your home office how you like, plus $100 annually to refresh your supplies and gear, Medical, dental, and vision insurance; 401K with company matching, A generous PTO policy plus 12 paid annual holidays and one floating holiday, Half-Size Fridays: enjoy weekends starting at noon each Friday, 4 free pairs of shoes per year (yes, free!), Employee Discount on all of our products, plus discounts on partnering businesses, Wellness classes & resources (mental health, exercise, parenting, personal finance, nutrition, etc.), Anti-Racism educational opportunities, including company-wide days of learning, Opportunities to volunteer with Impact Partners and Community Organizations.

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