Lifecycle and CRM Specialist

Join Lodgify as they are looking for a Lifecycle and CRM Specialist

Who we are

Lodgify is a fast-growing startup focused on building vacation rental software that enables property owners and managers to independently manage and market their business online. We are an international team of more than 200 people and 50 different nationalities in the heart of Barcelona, and we've been featured twice in Wired's 100 Hottest European startups list.

🌟 About the role

We’re looking for an outstanding marketer who’s ready to accelerate business impact by building, maintaining, testing and optimizing a robust, scalable omnichannel communications program that will guide customers seamlessly through every stage of their relationship with Lodgify. You’ll be reporting to the CRM manager and working closely alongside other CRM specialists as well as with sales, marketing, data, product, customer success and other experts.

🧞‍♂️ You’ll make an impact by

Improving existing and designing, implementing & testing new cross-channel engaging and innovative CRM campaigns. Building and deploying marketing emails, push notifications, and in-app messages, contributing to the continuous improvement of our customer lifecycle. A/B testing regularly and evaluating our campaign performance, to recommend optimizations. Collaborating with different stakeholders to understand business needs and identify opportunities for new or enhancing existing initiatives to improve user retention, product activation, and monetization through user journeys and messages. Analyzing results and creating daily/weekly/monthly reports containing a robust description of activities, suitable advice, actionable recommendations, and a clear summary of performance against KPIs and metrics. Managing copy and translations. Maintaining best practices with regard to documentation, template design, audience segmentation, list hygiene, and deliverability.

👩‍🚀 You’ll be successful if you have

At least 2 years of experience in a  CRM team and a track record of demonstrable business results through testing and deploying effective CRM marketing campaigns across different channels. Data-driven approach, ensuring you always measure success and have strong problem-solving skills. Excellent communication skills, both written and verbal in English. Another European language is a plus (i.e. Spanish, Italian, French, Portuguese, or German) Strong working knowledge of marketing automation tools like Hubspot and/or Salesforce Marketing Cloud, with a strong track record leveraging those tools to create successful, multi-channel campaigns at scale.


- Work from home flexibility.

- Permanent contract with a competitive salary.

- 25 working days of paid vacation.

- Private health insurance (that includes travel insurance, dental plan, and psychologist)

- Monthly meal stipends of 150€.

- Allowance for your home-office setup.

- Computer and gadgets for your daily work.

- Free Spanish classes.

- Referral program with paid compensation.

- Daily breakfast at the office: Coffee, sandwiches, cookies, fruits and much more!

- Opportunities for growth and development with a training budget.

- Great culture & working environment with an international team of over 40 different nationalities.

- Jornada Intensiva in August.

- Mental well-being.

- Regular team-building events and activities.

- Training and mentorship program.

- Yearly performance reviews.

- Sick leave fully covered.

⭐ Why you’ll love us:

You’ll be part of a growing, dynamic company with a truly international team. At Lodgify, we are full of contagious energy, hard work, and passion for what we do. Lodgify is committed to creating a workplace where everyone is heard and feels a sense of belonging.

We are proud to have an international team that acknowledges a variety of backgrounds, perspectives and skills. At Lodgify, we celebrate diversity and difference, and we are strongly committed to building an inclusive environment for all our employees.

All applications must be submitted in English. Applications in any other language will not be considered.