Chief Marketing Officer

Founded in 2018, Greater Change has grown to a team of 10, and has now supported over 500 clients, 70% of whom move out of homelessness and into long term stability with our support. Our ambition is to directly support 6,000 people per year, whilst maintaining client outcome success rates.

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We’re in a strong position to continue growing exponentially: we’ve just received our largest amount of investment yet and have rapidly growing revenues. We've won many awards including one from The Prime Minister and we have strong partners such as Livingbridge, Oxford University Innovation and Newton Europe.

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We are looking to appoint a CMO to help build and scale the social enterprise. The new CMO will be a key member of the leadership team, partnering with the CEO.

The Opportunity

We are looking to appoint a CMO to help build and scale the social enterprise. The new CMO will be a key member of the leadership team, working closely with the CEO (Co-Founder).

Main responsibilities

• To significantly increase the number of donations through our online platform
• Increasing engagement with our brand amongst those that have already given, such that people give to regularly and feel connected to the brand
• Managing agencies and freelancers, such as SEO, content design, ad buying etc.
• Lead communications with journalists
• Manage the existing marketing team which currently consists of 2 FTEs

We understand that this is a diverse set of skills and typically marketers will have deep specialist experience in only one or two of the areas. 

Preferred experience

• Experience working in marketing at a startup or small marketing team, anywhere you’ve had to ‘wear many hats’
• Expertise in digital marketing, including Google Analytics, Facebook Pixel and tools that provide actionable insights into conversion
• Experience in optimising use of a marketing budget
• Experience of managing other people 
• An understanding of the Charity sector 
• Experience in managing agency relationships
• Experience in online B2C sales

Key attributes

• High and positive energy levels. You thrive when working at pace and under pressure.
• You have high EQ, are a great listener, proactively inviting feedback and curious to hear the ideas of others.
• Willingness to roll up their sleeves. Greater Change is a ‘hands on’ environment
• Proactivity, impact and the ability to build relationships quickly in order to get things done
• Strong execution capability 
• Happy to take initiative and assume additional responsibilities as needed to provide significant leverage to the CEO and wider team
• Passionate about social impact

Compensation

• £50,000/year
• Impact linked bonus
• Up to 5% pension matching
• A wellbeing budget of £400/year. You can spend it on therapy, the gym, a meditation retreat, whatever helps your wellbeing

What we offer 

• Flexible hours and office, we are an outcomes driven team, so we want you to work in the way that's most productive for you
• 9 day fortnight (every alternate week is a 4 day week)
• Macbook or PC
• Work from home budget: Up to £250 to buy what you need
• Frequent team lunches, and quarterly team activity days
• Training budget of £500/year, to upskill on anything directly related to your work
• 25 days paid leave + bank holidays 

How to Apply 

• Apply through Escape The City
• The deadline for applying is midnight on 25th September
• We will process applications as we receive them, so we encourage you to submit your application as early as possible
• There will be up to 3 interview rounds. The first will be a 30 minute chat based on past experience and achievements. The second will be a task that mimics what will be required on the job. The third round will be an opportunity to discuss the role in detail and what you would like to bring to it
• The successful candidate will ideally start in October, however we are able to accommodate later starts if necessary